LEARFIELD

Strategic Marketing Executive

LEARFIELD

full-time

Posted on:

Location Type: Office

Location: Chicago • Illinois, Montana • 🇺🇸 United States

Visit company website
✨ AI Apply
Apply

Salary

💰 $80,000 - $150,000 per year

Job Level

Mid-LevelSenior

About the role

  • Identify, engage, and develop partnerships with brands and organizations aiming to connect with rural and agricultural communities
  • Leverage Learfield’s News and Ag portfolio to deliver strategic marketing solutions
  • Use a consultative and insight-driven approach to reframe customer thinking and deliver value
  • Research, identify and pursue new business opportunities through cold calling, networking, referrals, and other lead-generation strategies
  • Build and maintain strong, long-lasting relationships with clients, especially CMOs and VPs of Marketing
  • Deliver compelling sales presentations and negotiate contracts to close deals
  • Influence key stakeholders via recommendations based on historical data, current market knowledge and labor trends
  • Apply the Challenger Sales model to teach prospects new and valuable insights
  • Stay informed about industry trends, competitors, and market conditions
  • Consistently exceed quarterly and annual revenue targets through pipeline management and account growth strategies
  • Track sales activities, maintain accurate records in CRM software, and provide regular sales forecasts and detailed sales activity reports to management
  • Work closely with internal teams, including marketing and customer support, to ensure client satisfaction and seamless service delivery
  • Travel outside of domicile ~20% of the time, with some overnight travel

Requirements

  • Bachelor’s Degree or equivalent work experience in business, marketing communications or related fields required
  • 5+ years of business-to-business sales experience with proven sales results involving high-value deals
  • Knowledge and experience with Challenger Sales methodology
  • Strong consultative and solution-based selling skills
  • Adept at identifying and engaging key decision-makers quickly and effectively
  • Exceptional written and verbal communication, presentation, and interpersonal skills
  • High emotional intelligence and ability to build rapport with diverse stakeholders
  • Strong planning, time management, and organizational abilities
  • Self-motivated, proactive and capable of working independently in fast-paced, results-oriented work environment
  • Strong command of Microsoft Office Suite, CRM systems (e.g., Salesforce), and digital sales tools
  • Ability to travel outside of domicile 20% of the time with some overnight travel
  • Preferred: Experience in agricultural media, niche marketing, or national brand sales
Benefits
  • Medical
  • Dental
  • Vision
  • Health Savings Account
  • Life Insurance and Other Insurance Plans
  • Flexible Paid Time Off (minimum 10+ days annually)
  • Parental Leave
  • 20 Paid Holidays
  • 401(k) + Match
  • Short/Long Term Disability
  • Eligibility for sales commission and bonus based on individual and company performance
  • Leave benefits consistent with state and local laws, including the Colorado Health Families and Workplaces Act

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
business-to-business salesChallenger Sales methodologyconsultative sellingsolution-based sellingsales presentationscontract negotiationpipeline managementaccount growth strategieslead-generation strategiessales forecasting
Soft skills
written communicationverbal communicationpresentation skillsinterpersonal skillsemotional intelligencerelationship buildingplanningtime managementorganizational abilitiesself-motivation