LeapXpert

Paid Media Manager

LeapXpert

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $100,000 - $115,000 per year

About the role

  • Own daily operations across all paid media channels, including: Paid Search (Google, Bing), Paid Social (LinkedIn, Meta, etc.), Display, Retargeting, and CTV
  • Launch, manage, optimize, and scale campaigns with a strong focus on pipeline, revenue, and CAC efficiency
  • Manage and optimize paid media landing pages
  • Actively manage budgets, bids, targeting, creative testing, and performance optimization
  • Serve as the primary point of contact for our campaign strategy agency and development agency
  • Translate high-level strategy into actionable execution plans
  • Ensure agencies are aligned on goals, timelines, testing roadmaps, and performance expectations
  • Hold partners accountable to performance, efficiency, and optimization standards
  • Own landing page performance in collaboration with our development agency
  • Drive continuous CRO initiatives including: Messaging and positioning tests, Conversion flow improvements, A/B testing and performance analysis
  • Build and maintain paid media and funnel performance reporting in HubSpot
  • Report on performance tied to company outcomes, including: Pipeline and revenue impact, Cost per lead, opportunity, and customer ROI and efficiency metrics
  • Deliver clear insights and recommendations to marketing and leadership teams
  • Utilize AI to automate tasks to be as efficient as possible

Requirements

  • 6+ years of B2B SaaS paid media experience, with direct hands-on ownership of paid media campaigns
  • Proven experience managing and optimizing multi-channel paid media programs
  • Strong background reporting performance tied to business outcomes (pipeline and revenue, not just clicks and leads)
  • Hands-on experience with HubSpot, including building dashboards and custom reports
  • Experience managing and collaborating with external agencies
  • Deep understanding of full-funnel paid media strategy and optimization
  • Ability to work independently and confidently take ownership from day one
Benefits
  • Great flexible healthcare plans from day one in all US regions
  • Access to voluntary benefits, including FSA/ HSA
  • Supplemental Insurance with MetLife and Aflac
  • 401k Employer Match
  • Unlimited PTO in a company that respects your time
  • Collaboration with driven, creative people from around the world
  • Opportunity to be at the forefront of tech innovation
  • A fiercely inclusive, unapologetically diverse environment
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
paid media managementcampaign optimizationA/B testingconversion rate optimization (CRO)performance analysisbudget managementbidding strategiestargeting strategiescreative testingmulti-channel strategy
Soft Skills
communicationcollaborationstrategic thinkingaccountabilityindependenceleadershipinsight deliveryproblem-solvingtime managementadaptability