German speaking Paid Social & Search Specialist

Leapsome

Paid Social & Search Specialist managing acquisition campaigns for Leapsome, an AI-powered HR platform. Collaborating with cross-functional teams to optimize campaigns and enhance customer engagement.

Posted 5/4/2026full-timeBerlin • 🇩🇪 GermanyMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

We’re looking for a Paid Social & Search Specialist to help drive the next stage of our customer acquisition.
You’ll be managing paid search and paid social campaigns, working across Google, Bing, Meta, LinkedIn, and more.
You’ll be hands-on in building, optimizing, and scaling campaigns — using data to guide decisions while also contributing to the creative strategies that power performance.
This role is a great fit for someone who enjoys working end-to-end: from writing and testing ad copy and creatives, to shaping full funnel media buying strategies.
You’ll collaborate closely with cross-functional teams and have the opportunity to shape how we grow and engage with our customers.

Requirements

What you’ll need

3+ years of experience working in a performance marketing team at a brand or agency, focusing on hands-on keyboard experience with paid search, paid social channels and creative development.
Professional working efficiency (B2 level minimum) in German with proven ability to write high-converting German ad copy and adapt campaigns for German-speaking audiences.
Passion for combining storytelling with data to create high-converting ad creatives.
Experience in directing creative teams, agencies, and UGC creators.
Knowledge of digital marketing technologies, media buying strategies, and how to impact performance marketing critical metrics with campaign optimizations and creative strategies (CPA, CVR, CTR, etc.).
Outstanding organizational skills and experience with project management systems.
Experience in using Google Analytics or equivalent analytics platforms.
An experimental mindset and curiosity about applying AI tools in marketing workflows.
Experience with creative analytics platforms such as Motion is a plus.

Benefits

Comp & perks

Become part of a fast-growing scale-up taking over the People Performance & Enablement space by making work fulfilling for more than two million people by 2025
Join a diverse and international team of talented, smart, and kind people
We value feedback exchange and celebrating successes — big and small
Enjoy our hybrid model by working from home or in our offices in the heart of Berlin, Germany
Experience a work-life balance with flexible hours and the option of working elsewhere for up to 2 months per year
Develop your skills with a yearly development budget of €2,000 and access to Good Habitz platform
Take 30 vacation days every year plus public holidays (or upgrade to 40 vacation days at adjusted pay) & benefit from a month-long paid sabbatical after 5 years with Leapsome
Stay active and healthy with a free Urban Sports Club membership and Oliva subscription
Access to 1:1 therapy sessions via our mental health partner, plus company workshops and learning pathways on topics like mindfulness and digital wellness
Get exclusive discounts and deals from our partners.
Receive a one-time work-from-home stipend of €1,000
Have fun at monthly team activities like kayaking, laser tag, and game nights
Competitive pay and pre-IPO equity package

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

paid searchpaid socialad copy writingcampaign optimizationmedia buying strategiesperformance marketingdigital marketing technologiescreative developmentanalyticscampaign metrics

Soft Skills

storytellingorganizational skillsproject managementcollaborationcreativitycuriosityleadershipcommunicationadaptabilityproblem-solving