Senior Manager, Member Activation – Lifecycle Growth

Leap

Senior Manager for campaigns turning eligible members into activated Leap patients. Focuses on lifecycle growth and data-driven outreach in a rapidly growing health benefits company.

Posted 6/23/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $150,000 - $195,000 per yearWebsite

About the role

Key responsibilities & impact

Build Leap’s member activation engine
Drive lifecycle and targeted outreach campaigns
Turn data signals into personalized member journeys
Run a rigorous experimentation and optimization program
Own campaign execution and marketing operations
Activate employer-controlled channels and cross-functional partners

Requirements

What you’ll need

Relevant B2C growth and lifecycle experience
Lifecycle marketing, experimentation, and performance orientation
Hands-on campaign execution and marketing operations
Product-oriented member marketing and data-driven targeting
Operational rigor in a high-trust category
High agency, AI-forward, and cross-functional

Benefits

Comp & perks

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ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

lifecycle marketingexperimentationcampaign executiondata-driven targetingmarketing operations

Soft Skills

performance orientationoperational rigorhigh agencycross-functional collaboration