Paid Media Director
LEAP
full-time
Posted on:
Location Type: Remote
Location: Remote • Texas • 🇺🇸 United States
Visit company websiteJob Level
Lead
About the role
- Support the development of full-funnel paid media strategies aligned to client and organizational goals
- Translate business objectives into clear media strategies, channel plans, budgets, and KPIs
- Oversee execution and ongoing optimization of paid media campaigns across Meta, Google, Display, YouTube, OTT/CTV, and emerging platforms
- Monitor performance daily to ensure strong pacing, efficiency, and results against defined KPIs
- Partner on campaign measurement, reporting, and insights to identify trends, opportunities, and risks
- Help evolve reporting standards, dashboards, and performance storytelling for internal and external stakeholders
- Improve campaign processes, QA standards, and workflows across strategy, creative, execution, and analytics
- Serve as a day-to-day paid media lead, collaborating cross-functionally and mentoring junior team members
Requirements
- 5–8+ years of experience in performance or digital marketing, paid media, or growth marketing
- Strong hands-on experience managing paid media across major platforms (Meta, Google Ads, programmatic)
- Demonstrated ability to analyze performance data and translate insights into action
- Experience managing multiple campaigns, budgets, and timelines simultaneously
- Strong communication skills with the ability to explain performance clearly to both technical and non-technical stakeholders
Benefits
- Medical, Dental, Vision, and Voluntary benefits
- Generous PTO
- Paid parental leave (following 12 months of continuous employment)
- 401K Match
- $200 event reimbursement
- 360 Learning, a world-class learning and development platform
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
paid media strategiescampaign measurementperformance analysisbudget managementKPI developmentoptimizationreporting standardsQA standardsanalytics
Soft skills
communicationcollaborationmentoringproblem-solvingstrategic thinking