Senior Growth Product Manager – Activation, Acquisition

Leadfeeder

Senior Growth Product Manager at Leadfeeder, focusing on B2B growth activation. Responsible for optimizing user onboarding and maximizing product-led acquisition efforts.

Posted 5/27/2026full-timeRemote • 🇩🇪 GermanySeniorWebsite

About the role

Key responsibilities & impact

Own tracker installation rate end-to-end. Define the baseline, instrument the funnel, ship experiments, measure results.
Own per-product activation rate across multiple product surfaces. Understand how products work, the underlying jobs to be done, and experiment to get more accounts to value, faster.
Explore product-led acquisition. Implement new 0-to-1 ideas to the table to facilitate Leadfeeder’s discovery and distribution and create new acquisition loops.
Partner with Marketing on the top-of-funnel handoff. Visitor → signup is the moment Marketing's surfaces meet ours. You'll own the product side of that handoff.

Requirements

What you’ll need

Experience: 5–7 years in product management, with at least 2 years on growth, activation, acquisition, or lifecycle surfaces. We care more about what you've shipped than where you shipped it.
A track record of moving a growth metric you owned. At least one funnel, activation, or acquisition lever you've owned end-to-end, with a clear hypothesis → experiment → result chain. You can talk about it in detail: what was the number, what moved it, what didn't, and what you learned.
Growth mindset. You connect actions to outcomes, you're data-driven by default, and you have a respect for the scientific method that's hard to fake. You design experiments cleanly, read results honestly, and don't fall in love with your own ideas.
Intelligence and curiosity. You reason from first principles, you ask the second-order question, and you don't take a brief at face value. We hire for this above all else.
Strong written and stakeholder muscle. This role ships inside other PMs' product surfaces. Cross-team alignment, sharp written briefs, and a high bar for argumentation are non-negotiable.
AI in your daily workflow. This is non-negotiable. You use AI tools daily — for prototyping, analysis, writing, decision-making. You're already ahead of most people in using them. Bonus if you've shipped AI-powered product experiences. We’ll ask for this during the interview, so come prepared.
Comfortable being uncomfortable. You thrive in ambiguity, ship with 70% of the information, and stay effective when the ground shifts under your feet. You're energized by a transformation moment, not paralyzed by it.
High-agency and ownership. You own problems end-to-end — from discovery through delivery through post-launch measurement. You don't wait for someone to tell you the next step.

Benefits

Comp & perks

Real, measurable impact on the metric that compounds. Every percentage point on tracker installation is a percentage point on retention, expansion, and revenue downstream. This is where growth at Leadfeeder begins.
A company at a strategic inflection. Brand unification, a new pricing model launching at the end of June 2026, and a PLG-first 2026 setting up a step-change 2027. Growth practitioners get an unusually wide canvas here.
Direct collaboration with the CPTO and a passionate R&D team that ships fast, debates openly, and cares deeply about craft.
A remote-first European culture that values autonomy, impact, and bias for action over process and politics.
The tools and freedom to build with AI, not just talk about it. We invest in giving our teams the best AI tooling available.
Competitive compensation and benefits package.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product managementgrowth metricsactivationacquisitionlifecycle managementexperiment designdata analysisAI tools usageprototypingdecision-making

Soft Skills

growth mindsetintelligencecuriositystrong written communicationstakeholder managementcross-team alignmentadaptabilityownershipproblem-solvingcritical thinking