Director of Paid Social, Video
LawnStarter
full-time
Posted on:
Location Type: Remote
Location: United States
Visit company websiteExplore more
Salary
💰 $175,000 - $205,000 per year
Job Level
About the role
- Own paid social acquisition for homeowners and service providers
- Run campaigns across multiple markets and service categories
- Manage the entire funnel from awareness to conversion
- Build and lead a team as the channel scales
- Develop a repeatable framework for testing and creative management
- Actively manage budgets and performance across geographies
Requirements
- Director-level hire
- Experience in paid social acquisition management across Meta, TikTok, and YouTube
- Hands-on execution and full funnel management
- Ability to build campaigns, manage budgets, and analyze performance data
- Structured experimenter with clear testing frameworks
- Strong cross-functional collaboration skills
- Proficiency in using AI tools for performance analysis
- Ability to manage two-sided acquisition
Benefits
- Base salary: $175,000 - $205,000
- Equity: TBD. This role directly drives company value and we want you invested in the outcome.
- Healthcare: Medical, dental, and vision
- Fully remote: This role requires deep focus for campaign management and analysis. Work from anywhere in the US.
- Unlimited PTO: We focus on results. Take what you need.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
paid social acquisitioncampaign managementfunnel managementperformance analysisbudget managementtesting frameworksdata analysistwo-sided acquisitionexecutioncreative management
Soft Skills
leadershipcross-functional collaborationstructured experimentation