Marketing Operations Manager

Law Business Research

Marketing Operations Manager executing digital campaigns for Centellic, a data and intelligence services business. Managing audience segmentation, campaign workflows, reporting, and client communications.

Posted 8/18/2026full-timeNew York City • New York • 🇺🇸 United StatesMid-LevelSenior💰 $70,000 - $75,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital marketing and campaign management, with a strong focus on email marketing, audience segmentation, and data analysis. Proficient in project management and communication, ensuring compliance with marketing regulations and operational excellence.

Highest-signal resume keywords

Digital MarketingEmail MarketingCampaign ManagementProject ManagementAudience Segmentation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingEmail MarketingCampaign ManagementAudience SegmentationData AnalysisQuality AssuranceMicrosoft Office 365HTMLMarketing Automation ToolsCRM Platforms

Soft Skills

Project ManagementOrganizational SkillsCommunication SkillsAnalytical SkillsAttention to Detail

Tools & Technologies

Monday.comAsanaSalesforce Marketing CloudHubSpotMarketoSailthruSmartsheetJiraSharePointWebinar Platforms

Industry Keywords

B2B MediaPublishingProfessional ServicesLegal IndustryData Governance StandardsEmail Marketing Regulations

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Coordinate webcast, custom content, lead generation, and other digital marketing campaigns from kickoff through completion
Manage campaign timelines, project plans, and workflows using Monday.com or similar platforms
Communicate project status, deadlines, and risks to internal stakeholders
Partner with Sales, Client Success, and Marketing teams to gather requirements and coordinate approvals
Perform quality assurance on emails, links, audience selections, and campaign components
Coordinate email deployment and resolve campaign execution issues
Maintain campaign documentation and improve operational workflows
Build, validate, and optimize audience segments using marketing databases and audience tools
Develop audience recommendations based on campaign objectives, historical performance, and customer data
Maintain audience documentation and campaign records
Ensure compliance with email marketing regulations and data governance standards
Prepare recurring client reports summarizing campaign performance and key metrics
Analyze campaign results and identify trends
Participate in client meetings and status calls, providing operational updates and campaign insights
Respond to routine client requests and coordinate timely resolution
Recommend process improvements and maintain campaign processes and best practices
Stay current on digital marketing, email marketing, and marketing operations trends and technologies
Support additional marketing initiatives and special projects as assigned

Requirements

What you’ll need

Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent experience
3–5 years of experience in digital marketing, email marketing, marketing operations, campaign management, or a related field
Experience with marketing databases, CRM platforms, and/or marketing automation tools
Experience building audience segments, managing customer data, and maintaining data quality and accuracy
Experience using project management platforms such as Monday.com, Asana, Wrike, Smartsheet, Jira, or similar
Strong project management and organizational skills
Ability to prioritize competing deadlines in a fast-paced environment
Excellent written, verbal, and interpersonal communication skills
Strong analytical skills and experience preparing client reports and interpreting campaign performance
Exceptional attention to detail and commitment to accuracy
Proficiency with Microsoft Office 365, particularly Excel, and SharePoint
Preferred: experience with Sailthru, Salesforce Marketing Cloud, HubSpot, Marketo, or similar
Preferred: familiarity with webinar and webcast platforms
Preferred: experience supporting client-facing marketing programs
Preferred: knowledge of HTML and email quality assurance best practices
Preferred: experience in B2B media, publishing, or professional services
Preferred: knowledge of the legal industry

Benefits

Comp & perks

15 vacation days
12 company holidays
Three personal days
One volunteer day
Birthday day off
Choice of three Cigna health insurance plans
Two dental plans
Vision coverage
Health Savings Accounts (HSA)
Flex Spending Accounts (FSA)
Comprehensive wellness program
Employer-paid life insurance
Employer-paid short-term disability insurance
Employer-paid long-term disability insurance
Accident insurance
Critical illness insurance
401(k) retirement savings plan with employer matching
Roth retirement savings plan with employer matching
Employee Referral Awards
Tuition reimbursement after 1 year of service
Commuter Benefits