Brand Insights Manager

Launchmetrics

Brand Insights Manager delivering impactful data insights for top FLB brands through client partnerships and Launchmetrics products. Responsible for shaping marketing strategies and building customer relationships.

Posted 6/13/2026full-timeRemote • New York • 🇺🇸 United StatesMid-LevelSenior💰 $70,000 - $75,000 per yearWebsite

About the role

Key responsibilities & impact

Understand customers' marketing and communication goals to precisely scope their needs and priorities in terms of strategy and measurement
Be accountable for its customers portfolio, report on customer accounts’ health and join regular account reviews with clients to ensure regular communication around priorities, reporting, data, needs, and ultimately ensure renewals
Ensure that appropriate client contacts, documentation, reviews, reports, and risk are added to Salesforce and are kept up-to-date regularly
Make sure to deliver customers’ reports & analysis on time, responsible for customers training and proactively communicate on product improvements, data update, etc.
Collect customer needs and share feedback around new KPIs and measurement analyses to internal teams, piloting new developments alongside customers
Identify opportunities for upsell and cross sell. Nurture them through handover to the sales team, and support the pre-sales process as a data and consulting expert
Be an expert on platform functions and data to become a strategic advisor for clients, continuously driving value and ROI- connecting their goals to outcomes and developing relationships with multiple stakeholders and customer teams
Identify trends and patterns in datasets to build detailed and insightful reports, utilizing quantitative and qualitative analyses to make recommendations around brand performance
Present actionable reports to customers, acting as a thought leader to make recommendations around their brand performance
Be an expert and evangelist of Launchmetrics’ unique measurement methodology

Requirements

What you’ll need

Minimum 5 years experience with data analytics and management
Intermediate Excel skills and appetite for analysis and writing data-driven insights
Confident in leading presentations through storytelling to customers, engaging across different levels of their organization
Strong relationship building and influencing skills
Demonstrate an ability to adapt to complex and changing environments
Strong project management skills
Ability to understand customers’ business challenges and needs
Innate curiosity and enthusiasm for doing new things in new ways
Perceptive and sensitive to the needs and motivations of others

Benefits

Comp & perks

Growth and advancement possibilities
Learning and development allowance
A benefits package tailored to each location
Flexible work arrangements
Support for establishing your home office
Other perks

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

data analyticsdata managementExcelquantitative analysisqualitative analysisreportingKPI measurementdata-driven insightsproject management

Soft Skills

relationship buildinginfluencingpresentation skillsstorytellingadaptabilitycuriosityenthusiasmperceptivenesssensitivity to needs