Launch Potato

Lead Product Designer

Launch Potato

contract

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $150,000 - $180,000 per year

Job Level

Senior

About the role

  • Drive measurable revenue and performance gains by creating data-informed, CRO-optimized user experiences that blend strategy, aesthetics, and functionality across Launch Potato web properties.
  • Deliver complete, test-ready user experiences—from concept and ideation through high-fidelity prototypes and dev hand-off—backed by A/B test results and user insights
  • Independently lead design projects across all stages: stakeholder alignment, UX strategy, UI development, and post-test iteration
  • Generate UX insights by analyzing behavioral data, metrics (CVR, RPS), heatmaps, and user recordings to inform and validate design direction
  • Identify and proactively improve underperforming experiences through iterative UX/CRO design, leveraging both qualitative and quantitative inputs
  • Collaborate closely with product, engineering, and stakeholders to ensure design solutions align with business goals and technical constraints
  • Champion and mentor design best practices, sharing knowledge and driving UX strategy across the organization
  • Propose and implement design process improvements that enhance experimentation velocity and design scalability

Requirements

  • 8+ years of UX/UI experience in performance marketing, lead generation, or a similar data-driven environment
  • Expertise in data-informed design focused on optimizing key metrics like conversion rate (CVR) and revenue per session
  • Mastery of Figma or similar wireframing/prototyping tools; fluency with Adobe Creative Suite
  • Hands-on experience collaborating with developers and executing A/B tests for CRO
  • Excellent communicator with the ability to present design rationale across technical and non-technical audiences
Benefits
  • Base salary is set according to market rates for the nearest major metro
  • Compensation package includes a base salary, profit-sharing bonus, and competitive benefits

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
UX designUI developmentA/B testingdata-informed designconversion rate optimizationbehavioral data analysisheatmaps analysisprototypingiterative designperformance marketing
Soft skills
communicationstakeholder alignmentmentorshipcollaborationstrategic thinkingproblem-solvingpresentation skillsleadershipadaptabilitycreativity
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