Director, Revenue Excellence

Lattice

Director of Revenue Excellence managing and building GTM systems at Lattice. Collaborating with Sales, Marketing, and RevOps to enhance operational efficiency and pipeline generation.

Posted 6/8/2026full-timeRemote • 🇺🇸 United StatesLead💰 $193,500 - $242,000 per yearWebsite

About the role

Key responsibilities & impact

You will design and operationalize the GTM system from design through execution and adoption.
Build a signal-driven pipeline generation system across outbound, inbound, and campaigns, including account prioritization, messaging, and play orchestration
Own the development of Revenue Enablement as a performance system that drives behavior change and measurable revenue outcomes
Identify and implement high-impact AI use cases across prospecting, deal inspection, manager coaching, and workflow automation
Build and operationalize GTM systems directly - including workflows, plays, and pilots - not just strategy
Improve consistency, productivity, and execution across the field without owning day-to-day sales execution
Own GTM systems and programs end-to-end, from design through execution
Act as the connective layer across Sales, Marketing, RevOps, and Enablement to ensure the GTM systems operate as a unified whole
Partner closely with Sales Leadership (including VP Sales) to ensure GTM design translates into consistent field execution
Build and test systems before scaling them
Drive change through influence, not just authority

Requirements

What you’ll need

You’ve built GTM systems, not just advised them
Led cross-functional initiatives that improved pipeline or sales productivity
Turned fragmented efforts into structured, repeatable systems tied to measurable outcomes
Connected strategy to execution through clear operating models
You understand pipeline generation as a system (targeting, signals, messaging, plays), not a set of disconnected tactics
Experience improving outbound or demand generation motions
Ability to diagnose where the GTM engine needs support
You see Enablement as a performance lever
Built programs tied to behavior change and business outcomes
Enabled both reps and managers effectively
Know training alone doesn't drive performance
You have applied AI to GTM workflows
Applied AI in prospecting, deal inspection, enablement, or workflow automation
Know where automation creates leverage and where it doesn’t
Can separate signal from noise
You’re a player-coach
Comfortable at both strategy and execution levels
Willing to build, test, and iterate directly
Strong at influencing without formal authority

Benefits

Comp & perks

Medical insurance
Dental insurance
Vision insurance
Life, AD&D, and Disability Insurance
Emergency Weather Support
Wellness Apps
Paid Parental Leave
Paid Time off inclusive of holidays and sick time
Commuter & Parking Accounts
Lunches in the Office
Workplace Amenities Stipend
Internet and Phone Stipend
401(k) retirement plan
Financial Planning
Learning & Development Budget

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

GTM systemspipeline generationAI use casesworkflow automationbehavior change programsdemand generationperformance systemsaccount prioritizationmessagingplay orchestration

Soft Skills

influencing without authoritycross-functional leadershipstrategic executiondiagnostic skillsplayer-coachchange managementcommunicationcollaborationproblem-solvingadaptability