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Growth Marketing Lead
Latino LegendsGrowth Marketing Lead for a fast-growing U.S. real estate investment firm managing diverse properties.
About the role
Key responsibilities & impact- Develop and execute a comprehensive marketing strategy aligned with the firm’s investment and portfolio growth goals
- Identify and implement scalable lead generation strategies for property acquisition, investors, and tenants
- Create and manage marketing funnels that support property occupancy and new investment opportunities
- Oversee multi-channel digital marketing initiatives including paid media, SEO, email marketing, and content marketing
- Monitor and optimize key performance metrics including lead quality, CPL, CAC, and ROI
- Integrate AI-powered tools and automation platforms into marketing workflows to increase efficiency
- Develop marketing strategies that maximize property visibility, leasing velocity, and occupancy rates
- Strengthen brand presence within the real estate investment space
Requirements
What you’ll need- 5+ years of marketing experience, including senior leadership responsibilities
- Familiarity with AI tools and automation platforms
- Proven experience managing multi-channel digital marketing campaigns
- Strong understanding of performance marketing and lead generation
- Experience using analytics and marketing automation tools
- Comfortable working in technology-driven and data-focused environments
- Excellent project management and communication skills
Benefits
Comp & perks- Health Insurance
- PTO: 10 days per year (accrual basis)
- U.S. Holidays Off
- Bi-weekly payments
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategylead generationdigital marketingSEOemail marketingcontent marketingperformance marketinganalyticsmarketing automationAI-powered tools
Soft Skills
project managementcommunicationleadership