Technical Sales Representative, Masonry

LATICRETE International

Technical Sales Representative promoting LATICRETE’s Masonry Veneer Installation System products. Achieving sales goals through major contractors and distributor partners with training sessions and demonstrations.

Posted 6/23/2026full-timeRemote • Arizona, Colorado • 🇺🇸 United StatesMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

ERPOracle

About the role

Key responsibilities & impact

Attend training sessions and travel with experienced technical sales reps to learn company products, procedures, culture, and philosophy in dealing with customers.
Introduce, demonstrate and promote all current and new products.
Assist and accompany distributor sales personnel in training and motivation at company technical training sessions on periodic basis.
Evaluate the territory distributor framework to assure sufficient coverage and efficiency and maintain distributor hopper list.
Maximize market penetration in assigned territory.
Implement pricing policies within market segments as directed.
Design and execute distributor-level product promotion programs.
Maintenance of Project Tracking files and Competitive Pricing files.
Submit quarterly report summarizing LATICRETE performance and current competitive activity through intelligence gathering.
Complete follow up on inquiries and leads provided by RSM.
Investigate, document and report all complaints and claims for service in territory and coordinate same with Technical Service Division.
Attend annual North America Sales Meeting, and annual trade shows as assigned.
LataVan participation periodically within assigned territory as required.
Performs other directly related appropriate duties and assumes accountabilities as apparent or as delegated, including mutually agreed upon objectives.

Requirements

What you’ll need

Previous experience selling masonry veneer products or related building products strongly desired
Relocation, if required.
Desire to learn and grow professionally.
Ability to do presentation to large groups.
Valid driver’s license, current automobile insurance and a good driving record.
Physical strength to lift and carry 50 pounds.
High level of self motivation.
Strong organizational skills.
Creative thinking.
Strong written communication skills.
Strong, aggressive personality.
Spanish language proficiency (written and verbal) highly preferred.
Intermediate knowledge of Microsoft Office (Word, Excel, PowerPoint), Outlook and Access.
Intermediate knowledge of and functional proficiency in ERP and CRM systems; Oracle EnterpriseOne and CRM OnDemand preferred.
Team cooperation –maintain positive, cooperative attitude with all employees of LATICRETE and all customers.

Benefits

Comp & perks

Medical
Dental
Vision
401k
Tuition reimbursement
13 paid holidays in addition to paid vacation and sick time
Flexible spending
Life Insurance, AD&D and Supplemental Insurance
1 week paid plant shutdown between the Christmas and New Year's Day holidays

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

sales experiencepresentation skillsproduct promotionmarket penetrationpricing policiesproject trackingcompetitive pricingcomplaint documentationphysical strengthSpanish language proficiency

Soft Skills

self motivationorganizational skillscreative thinkingwritten communicationaggressive personalityteam cooperationdesire to learncustomer servicetraining and motivationintelligence gathering

Certifications

valid driver’s licensecurrent automobile insurance