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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing social media accounts and content creation, with a strong focus on community engagement and performance analysis. Proficient in collaborating with creative teams to deliver on-brand content tailored for various platforms.
Highest-signal resume keywords
Social Media ManagementContent CreationCommunity EngagementClient Relationship ManagementPerformance Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content StrategyWritingEditingData AnalysisProject Management
Soft Skills
CreativityOrganizational SkillsCommunication
Tools & Technologies
LaterHootsuiteBufferSprout Social
Industry Keywords
B2C BrandSocial Media TrendsAgency ExperienceCultural Conversations
About the role
Key responsibilities & impact- Act as the strategic lead for multiple brand accounts across social platforms (Instagram, TikTok, Facebook, Threads, YouTube Shorts, etc.)
- Set and track content goals aligned with client objectives (awareness, engagement, conversion)
- Communicate performance insights and next steps clearly to internal and external teams
- Anticipate client needs and proactively pitch new ideas, formats, and campaigns
- Guide the content process from concept to execution—briefing creative teams, reviewing deliverables, and ensuring everything is on-brand and on-strategy
- Ensure content feels social-first, timely, and tailored to each platform
- Collaborate closely with design, video, and influencer teams to bring ideas to life
- Jump in to write copy, storyboard content, or shoot quick iPhone videos when needed
- Engage in community management—responding to comments, shaping tone, and joining real-time cultural conversations
- Post live during events, drops, or key cultural moments when applicable
Requirements
What you’ll need- 6+ years proven experience as a Community Manager, Social Media Manager, or similar role with a strong focus on content creation and community engagement.
- Proven track record of independently managing and growing a social media presence for a large B2C brand.
- Must have previous agency experience managing client relationships.
- Excellent content creation skills including exceptional writing and editing skills, with the ability to adapt tone and style for different platforms and audiences.
- Comfortable digging into performance data and analysis and using those insights to adjust strategy and report on overall impact.
- A natural desire to be active on social media is essential, we are looking for candidates who live and breathe social media trends.
- Ability to think creatively and generate innovative content ideas.
- Experience with social media management tools (e.g., Later, Hootsuite, Buffer, Sprout Social) is a plus.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
- Bachelor’s degree in Marketing, Communications, or a related field is preferred.
Benefits
Comp & perks- Health insurance
- 401(k)
- Paid time off
- Flexible work arrangements
- Professional development opportunities
