Marketing Events Coordinator
Cradle
Account Coordinator, Performance Marketing
Later
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteSalary
💰 $55,000 - $62,000 per year
Job Level
Junior
About the role
- Assist Campaign Account Managers in planning and delivering influencer and affiliate campaigns end-to-end.
- Research, vet, and recruit influencers aligned to campaign goals, brand values, and target audiences.
- Coordinate campaign logistics — from contract setup to content reviews and timelines — ensuring campaigns stay on track.
- Monitor campaign performance and contribute to wrap reports that highlight outcomes and learnings.
- Act as a trusted point of contact for influencers, providing clear briefs, creative assets, and ongoing support.
- Ensure influencer content meets brand guidelines, FTC compliance, and campaign requirements.
- Build and maintain strong working relationships with influencers, affiliates, and partners to support long-term collaboration.
- Review influencer-generated content for quality, brand alignment, and compliance.
- Track KPIs and surface campaign insights that inform optimization and future planning.
- Support internal teams by identifying risks early and flagging opportunities for improvement.
- Partner with cross-functional teams (Sales, Strategy, Operations) to ensure seamless campaign execution.
- Provide timely campaign updates, issue resolution, and clear communication to stakeholders.
- Contribute to internal process improvements by sharing feedback and suggesting efficiencies.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field (or equivalent experience).
- 1–2 years of experience in influencer marketing, affiliate marketing, or digital campaign execution.
- Strong understanding of major social media platforms (Instagram, TikTok, YouTube, Facebook).
- Proactive, organized, and detail-oriented with the ability to manage multiple priorities in a fast-paced environment.
- Excellent communication skills and relationship-building abilities.
- Comfort with Google Workspace and campaign management tools.
- A genuine passion for influencer marketing, creator commerce, and pop culture trends.
