Senior Vice President – Marketing, Brand Strategy

Landmark Properties, Inc.

Senior Vice President of Marketing transforming in-house capabilities into a top-tier agency model. Leading integrated marketing strategies for a diverse portfolio of properties across the United States.

Posted 7/10/2026full-timeAthens • 🇺🇸 United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing integrated marketing strategies, leading high-performing teams, and driving brand strategy and innovation. Proficient in utilizing modern MarTech platforms to enhance marketing operations and achieve organizational objectives.

Highest-signal resume keywords

Integrated Marketing Strategy DevelopmentBrand Strategy and ArchitectureLeadership in High-Performing TeamsMarTech Platform ProficiencyKPI Definition and Tracking

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Marketing StrategyBrand ManagementContent CreationDigital MarketingAnalyticsCreative ServicesMarketing OperationsData-Driven Decision-MakingCampaign ManagementMarket Research

Soft Skills

Exceptional CommunicationCollaborationConsensus-BuildingAdaptabilityCreativity

Tools & Technologies

CRMMarketing AutomationAnalytics PlatformsContent Management SystemsDigital Marketing Tools

Certifications & Qualifications

Bachelor’s Degree in MarketingMBA Preferred

Industry Keywords

In-House Agency ModelMarketing MixCorporate IdentityBrand AdvocacyOrganizational Growth

About the role

Key responsibilities & impact

Transform in-house marketing capabilities into a best-in-class agency model.
Lead development and execution of an integrated marketing strategy for diverse property portfolio.
Shape organizational growth by centralizing marketing operations and fostering a culture of creativity and data-driven decision-making.
Develop and implement a comprehensive, integrated marketing and brand strategy aligned with organizational objectives.
Centralize marketing functions, driving brand-aligned content strategy and championing marketing technology adoption.
Lead, mentor, and inspire a creative services team, evolving organizational structure to meet future needs.
Provide strategic vision and direction for the in-house marketing agency, championing best practices and creative innovation.
Define and track core marketing KPIs and translate insights into actionable strategies.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Advertising, Business Administration, or a related field required; MBA preferred.
10+ years of progressive marketing experience, with at least 5 years in a senior leadership role (VP or equivalent).
Proven track record of building and leading high-performing marketing teams, ideally within an in-house agency model.
Proven expertise in brand strategy, architecture, and corporate identity, with a track record of successfully launching and managing multiple brands.
Strategic, entrepreneurial, and creative thinker with strong business acumen and a results-oriented mindset.
Deep understanding of the full marketing mix—including creative services, content creation, digital marketing, and analytics—and proficiency with modern MarTech platforms (CRM, automation, analytics).
Exceptional communication, collaboration, and consensus-building abilities across all organizational levels.
Adaptable, passionate brand advocate, comfortable in fast-paced environments and attentive to detail and design.

Benefits

Comp & perks

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Gender expression, gender identity, sexual orientation, and ethnic diversity are welcome.