Group Product Marketing Manager
Adobe
Technical Product Marketing Manager
Lambda
full-time
Posted on:
Location Type: Hybrid
Location: San Francisco • California • 🇺🇸 United States
Visit company websiteSalary
💰 $206,000 - $310,000 per year
Job Level
SeniorLead
About the role
- Own the development of content and campaigns for AI/ML solutions
- Craft and refine compelling messaging that captures attention
- Collaborate with product and engineering teams for technical accuracy
- Develop technical blogs and sales enablement materials for GTM teams
- Orchestrate targeted outreach plans and targeted campaigns
- Identify opportunities for webinars, events, and workshops
- Iterate on campaign strategies based on KPI performance
Requirements
- 7+ years of experience in AI/ML content creation and marketing
- Deep familiarity with AI/ML best practices
- Ability to develop and execute comprehensive marketing strategies
- Expertise in managing all aspects of marketing campaigns
- Skilled in content creation, including copywriting and multimedia
- Experience in developing tools and materials for sales teams
- Proven familiarity with generating leads through various marketing channels
- Proficient in designing and implementing Account-Based Marketing (ABM) strategies
- Strong analytical skills for data-driven decision making
- Experience with collaboration tools like Jira and Notion
Benefits
- Health, dental, and vision coverage for you and your dependents
- Wellness and Commuter stipends for select roles
- 401k Plan with 2% company match (USA employees)
- Flexible Paid Time Off Plan that we all actually use
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
AI/ML content creationmarketing strategiescopywritingmultimedia content creationlead generationAccount-Based Marketing (ABM)data-driven decision makingcampaign managementKPI performance analysis
Soft skills
collaborationcommunicationcreativityanalytical skills
