Social Media Manager

Lago

Social Media Manager responsible for B2B content on LinkedIn. Ghostwriting for executives and coordinating cross-functional content strategy.

Posted 5/8/2026full-timeRemote • 🇷🇸 SerbiaJuniorMid-Level💰 $11 per hourWebsite

About the role

Key responsibilities & impact

- Ghostwrite authentic, voice-matched LinkedIn content for C-Suite executives: building each leader’s personal brand and industry authority
- Develop and publish long-form content for the official Company LinkedIn page, driving brand awareness and audience engagement within a B2B context
- Build and manage a consistent content calendar aligned with company goals and go-to-market priorities
- Coordinate with department leads across the organization to identify relevant topics, internal expertise, and timely subject matter to fuel the content pipeline
- Monitor LinkedIn performance metrics and apply insights to continuously optimize content strategy and posting cadence
- Ensure brand voice consistency across all LinkedIn content, both executive and company-level
- Stay current on LinkedIn best practices, algorithm changes, and B2B content trends
- Other duties as assigned

Requirements

What you’ll need

- Bachelor’s Degree in Marketing, Communications, Journalism, or related field preferred
- Proven years of experience in B2B content marketing or social media management, with a focus on LinkedIn
- Demonstrated ghostwriting ability; skilled at capturing and adapting tone and voice for different personalities
- Strong written communication skills — able to translate complex ideas into clear, compelling content
- Self-starter with strong organizational skills and the ability to manage multiple content threads independently
- Familiarity with LinkedIn’s content formats, best practices, and engagement strategies
- Basic understanding of content analytics and performance tracking
- Experience writing for SaaS, tech, or startup environments is a plus
- Proficiency in Google Docs, Sheets, or similar productivity tools

Benefits

Comp & perks

- **Remote Work:** Work from anywhere—our team is global, and we value work-life balance.
- **Growth Opportunities:** As a key player you’ll have the chance to shape your role and grow with us.
- **Innovative Culture:** Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.
*As part of our recruitment process, all candidates will be kindly asked to agree to **Lago’s Confidentiality and Non-Circumvention Agreement**. This ensures a respectful and professional experience for everyone involved.*

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

B2B content marketingghostwritingcontent analyticsperformance trackingcontent strategylong-form content developmentsocial media managementwriting for SaaSwriting for techwriting for startups

Soft Skills

strong written communicationorganizational skillsself-starterability to manage multiple content threadsadaptabilityattention to detailcollaborationcreativitytime managementstrategic thinking

Certifications

Bachelor’s Degree in MarketingBachelor’s Degree in CommunicationsBachelor’s Degree in Journalism