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About the role
Key responsibilities & impact- Ghostwrite authentic, voice-matched LinkedIn content for C-Suite executives: building each leader’s personal brand and industry authority
- Develop and publish long-form content for the official Company LinkedIn page, driving brand awareness and audience engagement within a B2B context
- Build and manage a consistent content calendar aligned with company goals and go-to-market priorities
- Coordinate with department leads across the organization to identify relevant topics, internal expertise, and timely subject matter to fuel the content pipeline
- Monitor LinkedIn performance metrics and apply insights to continuously optimize content strategy and posting cadence
- Ensure brand voice consistency across all LinkedIn content, both executive and company-level
- Stay current on LinkedIn best practices, algorithm changes, and B2B content trends
- Other duties as assigned
Requirements
What you’ll need- Bachelor’s Degree in Marketing, Communications, Journalism, or related field preferred
- 1+ years of experience in B2B content marketing or social media management, with a focus on LinkedIn
- Demonstrated ghostwriting ability; skilled at capturing and adapting tone and voice for different personalities
- Strong written communication skills — able to translate complex ideas into clear, compelling content
- Self-starter with strong organizational skills and the ability to manage multiple content threads independently
- Familiarity with LinkedIn’s content formats, best practices, and engagement strategies
- Basic understanding of content analytics and performance tracking
- Experience writing for SaaS, tech, or startup environments is a plus
- Proficiency in Google Docs, Sheets, or similar productivity tools
Benefits
Comp & perks- Remote Work: Work from anywhere—our team is global, and we value work-life balance.
- Growth Opportunities: As a key player you’ll have the chance to shape your role and grow with us.
- Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.
- *As part of our recruitment process, all candidates will be kindly asked to agree to Lago’s Confidentiality and Non-Circumvention Agreement. This ensures a respectful and professional experience for everyone involved.*
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
ghostwritingB2B content marketingsocial media managementcontent analyticsperformance trackingcontent strategycontent calendar managementwriting for SaaSwriting for techwriting for startups
Soft Skills
strong written communicationorganizational skillsself-starterability to manage multiple content threadsadaptabilityattention to detailcollaborationcreativitytime managementstrategic thinking
