Marketing Proposal Specialist

LaBella Associates

Proposal Specialist supporting business development for firm by creating marketing materials, researching clients, and identifying promotional opportunities. Collaborating with teams to enhance marketing efforts.

Posted 6/2/2026full-timeRochester • New York • 🇺🇸 United StatesMid-LevelSenior💰 $50,000 - $85,000 per yearWebsite

About the role

Key responsibilities & impact

In coordination with the Pursuit Manager, searches for RFPs and channels them to appropriate firm audiences.
Participates in pre-proposal & pre-interview planning with technical teams to help develop and apply the established win strategy.
Coordinates, writes, edits and produces pursuit marketing materials (qualifications packages, proposals, presentations/interviews, etc.) with minimal oversight.
Solicits and coordinates information from sub consultants and other team members for inclusion in proposal and presentation materials.
Participates in pre-interview planning and presentation rehearsal and provides coaching as necessary.
Gathers, formats and maintains accurate, up-to-date segment marketing information including staff bios, project descriptions and statistics, and other information for marketing purposes.
Researches target opportunities as directed, sharing relevant information with other teams as required.
Engages Content Strategists to capture opportunities for award submissions, case studies, photography, or other ways to “package” segment expertise.
Collaborates with the Brand Manager on the development of standard collateral and marketing pieces for segment’s audiences.
Identifies and manages opportunities for tradeshows, industry events, speaking engagements, or other advertising and sponsorships that reach segment’s target audiences.

Requirements

What you’ll need

Bachelor's degree in Marketing, Communications, Graphic Design or similar
3+ years of experience in A/E/C marketing or business development
Proficiency in Adobe InDesign, Office, and CRM systems (Deltek Vantagepoint preferred)
Travel as required to build positive working relationships with stakeholders
Excellent time management, project management, and presentation skills

Benefits

Comp & perks

Flexible Work Schedule
Health/Dental Insurance
401k Plan with Employer Match
Paid Parental Leave
Short & Long Term Disability
Profit Sharing
Paid Time Off
Leadership Development Program
Fitness Reimbursement
Tuition Reimbursement
Referral Bonus Program
Wellness Program
Team Building Events
Community Service Events

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

proposal writingeditingmarketing materials productionproject managementpresentation skillsRFP searchinformation coordinationcontent strategyresearchcollateral development

Soft Skills

time managementcommunicationcollaborationcoachingorganizationrelationship buildingstrategic thinkingattention to detailproblem solvingadaptability

Certifications

Bachelor's degree in MarketingBachelor's degree in CommunicationsBachelor's degree in Graphic Design