Social Media

La Moda

Social Media criando e gerenciando conteúdo para as marcas de moda da La Moda. Unindo storytelling, produção audiovisual e análise de performance para ampliar engajamento.

Posted 8/21/2026full-timeCriciúma • 🇧🇷 BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in social media management, content production, and performance analysis within the fashion industry. Possesses strong storytelling abilities and a keen aesthetic sensibility to effectively engage and connect with the brand's community.

Highest-signal resume keywords

Social Media ManagementContent ProductionPerformance AnalysisStorytelling SkillsKnowledge of Metrics and Analytics Tools

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Content DirectionPhotographyVideo EditingDigital ActivationsInfluencer Planning

Soft Skills

Creative ThinkingProactivityCollaborationCuriosityBrand Sensitivity

Tools & Technologies

Meta Business SuiteInstagram InsightsTikTok AnalyticsMLabsLater

Industry Keywords

FashionBeautyLifestyleLuxuryDigital Behavior

About the role

Key responsibilities & impact

Manage the social media channels of a fashion brand.
Plan, produce, and manage content that expresses the brand’s positioning, drives engagement, and strengthens its connection with the community.
Combine aesthetic vision, brand thinking, and performance analysis.
Develop scripts and plan content in line with the department’s strategic direction.
Produce and edit images for digital content.
Capture and edit videos for social media and other communication channels.
Monitor content production, publication, and performance.
Monitor and support content production at off-site shoots and events when necessary.
Travel and provide coverage of activations, events, and external productions as required by the role.

Requirements

What you’ll need

A degree in Communications, Marketing, Fashion, Journalism, or a related field is a plus but not required.
Previous social media experience in the fashion, beauty, lifestyle, or luxury sectors.
Excellent command of Portuguese.
Strong storytelling skills.
Knowledge of metrics and analytics tools such as Meta Business Suite, Instagram Insights, and TikTok Analytics.
Familiarity with scheduling and monitoring platforms such as mLabs, Not Just Analytics, and Later.
Basic knowledge of photography, video, and content direction for social media.
Ability to work in a multidisciplinary and collaborative environment.
Experience with strategic influencer planning and digital activations is a plus.
Experience with generative AI applied to content is a plus.
Strong knowledge of national and international fashion brands, with the ability to translate trends into the brand’s world, is a plus.
Intermediate or advanced English is a plus.
Strong aesthetic sensibility and strategic perspective.
Curiosity, an understanding of digital behavior, and a passion for fashion, aesthetics, and storytelling.
An authentic voice, proactivity, creative thinking, and brand sensitivity.
Ability to work effectively as part of a team and adapt to new formats and forms of expression.

Benefits

Comp & perks

Dental Plan
Health Plan
Free Transportation
On-site Restaurant
Performance Bonus (PPR)
Brand Discounts
Childcare Assistance
Tuition Assistance
Referral Program
On-site Cafeteria
Exclusive on-site stores for employees
Good Card Plus
On-site Banking Service Desk
Partnerships with educational institutions, gyms, and food service providers