E-commerce Analyst

La Moda

E-commerce Analyst managing communication calendar and executing campaigns for La Moda. Collaborating with cross-functional teams and analyzing performance indicators for continuous improvement.

Posted 7/6/2026full-timeRemote • BrasilMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Manage the e-commerce communication calendar, ensuring the planning, execution and monitoring of campaigns.
Serve as the main interface between E-commerce, Marketing, CRM, Content, Design and other partner teams to ensure actions are executed on schedule.
Prepare and follow up on campaign briefs, aligning business objectives, target audience, strategy and deliverables.
Ensure content is published and updated on the website, guaranteeing quality, consistency and adherence to the commercial calendar.
Monitor and analyze campaign results, tracking metrics such as traffic, engagement, conversion rate, revenue, average session duration and other digital performance KPIs.
Produce daily brand performance reports, consolidating metrics and generating insights for continuous optimization.
Identify opportunities to improve communication and the customer journey, proposing data-driven actions.
Act with a strong sense of ownership, ensuring excellence in execution and alignment across all involved teams.

Requirements

What you’ll need

Previous experience in e-commerce and/or fashion e-commerce
Analytical profile with experience monitoring and interpreting digital performance metrics.
Excellent communication and the ability to build relationships with different departments.
Organization, ability to prioritize and manage multiple demands.
Knowledge of the VTEX platform.
Experience with web analytics tools, such as GA4.
Familiarity with CRM, A/B testing and conversion rate optimization (CRO).
**Profile we're looking for**
Sense of ownership and proactivity.
Organized and detail-oriented.
Good communication skills and ability to build relationships with different stakeholders.
Creative, collaborative and results-oriented.
Ability to make data-driven decisions and propose continuous improvements.

Benefits

Comp & perks

🦷 Dental plan (after probation)
👩‍⚕️ Health plan (after probation)
🚌 Complimentary transportation
🍽 On-site cafeteria
💰 Performance bonus (PPR)
👗 Employee discount on brands
👶🏻 Childcare assistance
📚 Tuition assistance / scholarship program
🙋🏻 Employee referral program
**Perks:**
☕️ On-site coffee shop
🏬 Exclusive in-house stores for employees
💳 Good Card Plus
🏦 On-site banking services
🤝 Partnerships with educational institutions, gyms and food service providers

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Digital Performance MetricsCampaign Brief PreparationA/B TestingConversion Rate OptimizationWeb Analytics

Soft Skills

Excellent CommunicationRelationship BuildingOrganizational SkillsProactivityDetail-Oriented