CRM Assistant

La Moda

Gerenciar campanhas de CRM programando disparos em diferentes canais de comunicação na La Moda. Colaborar com a equipe e implementar melhorias nas automações e réguas de CRM.

Posted 6/26/2026full-timeRemote • BrasilMid-LevelSeniorWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

CRM campaign managementaudience segmentationcampaign calendar executionCRM journey implementationautomation improvement

Soft Skills

organizational skillsagilityattention to detailcollaboration

Tools & Technologies

DitoSFMCResponsysOTO CRMCRM BônusMicrosoft Office

Industry Keywords

fashion retailcommunication channelscampaign briefings

About the role

Key responsibilities & impact

Responsible for scheduling CRM campaign sends through the Dito platform across multiple communication channels, such as email, SMS, WhatsApp, mobile push and browser push;
Create audiences and segmentations based on criteria such as purchase history, preferences, behavior, demographics and other relevant factors;
Operationally execute the campaign calendar planned by the CRM team for La Moda’s three brands: Lança Perfume, Lança Perfume Easy, and My Favorite Things;
Prepare and present campaign briefings for the brands’ CRM channels;
Support the implementation and improvement of CRM journeys and automations;
Work collaboratively with the CRM team and partner teams such as Marketing, E-commerce, Retail, Loyalty, Media and related areas;
Assist with operational tasks and requests within the department.

Requirements

What you’ll need

Bachelor’s degree completed or in progress in Administration, Engineering, Marketing or related fields;
Intermediate proficiency in Microsoft Office;
Strong organizational skills, agility and attention to detail;
Experience in fashion retail and familiarity with CRM tools (e.g., Dito, SFMC, Responsys, OTO CRM, CRM Bônus, etc.) is a plus.

Benefits

Comp & perks

Dental plan (after probation);
Health plan (after probation);
Free transportation;
On-site cafeteria;
Performance-based bonus (PPR);
Employee discounts on brands;
Childcare assistance;
Educational scholarship;
Employee referral program.