Graphic Designer – Media & CRM

La Moda

B2C Designer focused on performance, media, and CRM visual communications at La Moda. Collaborating across teams to craft visually impactful campaigns and optimize for results.

Posted 6/8/2026full-timeRemote • 🇧🇷 BrazilJuniorWebsite

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Develop creative assets for digital media campaigns, including ads for Meta, Google, TikTok, display, paid social, and other performance channels.
Create and adapt visual layouts for CRM, such as marketing emails, SMS, WhatsApp, push notifications, and automated communications throughout the customer journey.
Develop key visuals and creative concepts for different formats, platforms, and campaign objectives (awareness, consideration, conversion, retention, or reactivation).
Collaborate with Media, CRM, Performance, and Copywriting teams to align visual concepts, messaging, and KPIs.
Design and refine assets for landing pages, product pages, and promotional materials as needed.
Contribute creative input to seasonal campaigns, product launches, and brand activations.
Ensure visual consistency, brand identity, and high aesthetic quality across all consumer touchpoints.
Work with performance teams to analyze results and optimize creative assets over time.

Requirements

What you’ll need

Previous experience as a designer focused on B2C, performance, paid media, or CRM.
Proficiency with Adobe tools (Illustrator, Photoshop) and/or Figma.
Ability to create visually appealing, clear, and conversion-oriented designs.
Ability to adapt layouts for different formats, sizes, and platforms.
Organized, with the ability to manage multiple requests and deadlines simultaneously.
Strong communication and collaboration skills for working with multidisciplinary teams.
**Differentials**
Experience with motion design or video editing for ads.
Knowledge of performance-focused design best practices and A/B testing.
Experience with CRM platforms (e.g., Salesforce Marketing Cloud, Braze, HubSpot, RD Station, or similar).
Familiarity with digital marketing metrics and creative performance analysis.

Benefits

Comp & perks

Dental plan (after probationary period)
Health insurance (after probationary period)
Free transportation
On-site cafeteria
Performance-based bonus (PPR)
Discounts on company brands
Childcare assistance
Tuition assistance
Employee referral program
**Perks:**
On-site café
Exclusive in-house stores for employees
Good Card Plus (benefit card)
On-site banking service
Partnerships with educational institutions, gyms, and food service providers

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

designvisual layoutsmotion designvideo editingA/B testingperformance-focused designdigital media campaignscreative conceptsconversion-oriented designscreative performance analysis

Soft Skills

communicationcollaborationorganizationtime management