Graphic Designer, Media & CRM
La Moda
full-time
Posted on:
Location Type: Remote
Location: Brasil
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Tech Stack
About the role
- Develop creative assets for digital media campaigns, including ads for Meta, Google, TikTok, display, paid social and other performance channels.
- Create and adapt visual layouts for CRM, such as marketing emails, SMS, WhatsApp, push notifications and automated communications across the customer journey.
- Scale key visuals and creative concepts for different formats, platforms and campaign objectives (awareness, consideration, conversion, retention or reactivation).
- Collaborate with Media, CRM, Performance and Copy teams to align visual concepts, messaging and KPIs.
- Develop and adjust assets for landing pages, product pages and promotional materials when needed.
- Contribute creatively to seasonal campaigns, launches and brand activations.
- Ensure visual consistency, brand identity and aesthetic quality across all consumer touchpoints.
- Work with performance teams on results analysis to optimize creatives over time.
Requirements
- Previous experience as a designer focused on B2C, performance, paid media or CRM.
- Strong command of design tools (Adobe Illustrator, Photoshop and/or Figma).
- Ability to create visually appealing, clear and conversion-oriented assets.
- Ability to adapt layouts for different formats, sizes and platforms.
- Organized and able to manage multiple requests and deadlines simultaneously.
- Good communication and collaboration skills with multidisciplinary teams.
- Experience with motion design or video editing for ads.
- Knowledge of design best practices for performance and A/B testing.
- Experience with CRM platforms (such as Salesforce Marketing Cloud, Braze, HubSpot, RD Station or similar).
- Familiarity with digital marketing metrics and creative performance analysis.
Benefits
- Dental plan (after probation)
- Health insurance (after probation)
- Free transportation
- On-site restaurant
- Performance bonus (PPR)
- Discounts on brands
- Childcare assistance
- Education/tuition assistance
- Employee referral program
- On-site coffee facilities
- Exclusive staff stores
- Good Card Plus (employee card)
- On-site banking service
- Partnerships with educational institutions, gyms and food service providers
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
designmotion designvideo editingA/B testingvisual layout adaptationcreative asset developmentdigital media campaignsconversion-oriented asset creationperformance analysisbrand identity
Soft Skills
communicationcollaborationorganizationtime managementcreativity