Marketing Brand Specialist

KWS Group

Marketing Brand Specialist for KWS managing marketing programs and developing content. Supporting the Marketing Director with unified and consistent brand messaging in Bloomington, MN

Posted 7/14/2026full-timeBloomington • Minnesota • 🇺🇸 United StatesMid-LevelSenior💰 $75,000 - $80,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in project management and marketing communications, with a strong focus on developing and executing marketing plans that align with brand standards. Proficient in managing budgets and collaborating with external agencies to deliver high-quality marketing materials on time.

Highest-signal resume keywords

Project ManagementMarketing CommunicationsBudget ManagementMicrosoft Office 365Salesforce Marketing Cloud

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Project Management SkillsHTML CodingFile AssemblyDigital Channel PreparationMarketing Plan Development

Soft Skills

Problem-Solving Skills

Tools & Technologies

Microsoft PowerPointSharePointWeb-Based Content Management Systems

Certifications & Qualifications

Bachelor’s Degree in MarketingBachelor’s Degree in Communications

Industry Keywords

Brand StandardsMarketing MaterialsAdvertisingPromotional SignageCorporate Sign Requirements

Tech Stack

Tools & technologies

AssemblyCloud

About the role

Key responsibilities & impact

Collaborates with Director of Marketing to create and manage the development of marketing plans
Ensure communications meet brand standards and reinforce brand positions
Project Manage the development of marketing materials including literature, advertising, product guides, variety brochure and marketing communications
Work with external agencies and contractors to deliver materials on time and on budget
Manage budgetary expenditures, work within approved guidelines and report budget status as required
Plan and coordinate all corporate sign requirement to include field, promotional and building signage
Collaborate with Marketing Communications/ Content Specialist to develop content for websites, social media, PR, programs and promotions, and designated events, meetings, and ASGA events

Requirements

What you’ll need

Bachelor’s degree in Marketing or Communications emphasis
5 years prior experience working in a marketing/or sales department; or equivalent work experience
Proficient project management skills to manage several projects at one time and able to provide direction to external agencies and vendors
Skilled in use of computer hardware and software including Microsoft Office 365, Microsoft Power Point, Share Point, Sales Force Marketing Cloud, and web-based content management systems
Experience with HTML coding,a plus
Demonstrated knowledge of file assembly and preparation for print and digital channels
Strong problem-solving skills to identify alternative solutions and approaches

Benefits

Comp & perks

Health, dental, vision benefits
Pension plan and 401(k) with employer match
Flexible paid-time-off (PTO)
Professional training and development opportunities