Regional Sales Manager

Kustom Signals, Inc.

Regional Sales Manager selling video and speed-enforcement solutions to law-enforcement agencies. Growing territory revenue through consultative sales, demonstrations, CRM management, and extensive travel.

Posted 8/14/2026full-timeRemote • North Carolina • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B sales and account management, particularly within law enforcement and traffic safety technology. Proficient in consultative selling, territory strategy, and utilizing Salesforce CRM for managing customer relationships.

Highest-signal resume keywords

B2B Sales ExperienceConsultative SellingSalesforce CRMTechnical AptitudeLaw Enforcement Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Account ManagementTerritory StrategyProject ManagementTroubleshootingProduct DemonstrationTraining End UsersSales Pipeline ManagementPresentation SkillsWriting SkillsAttention to Detail

Soft Skills

Relationship BuildingOrganizational SkillsInfluencing SkillsTeam CollaborationProactive Partnership

Tools & Technologies

SalesforceMicrosoft Office

Industry Keywords

Traffic Safety TechnologyPublic SafetyGovernmental EntitiesLocal Purchasing ProcessesState-Level Agencies

About the role

Key responsibilities & impact

Develop strong, trust-based relationships with law enforcement agencies and governmental entities
Grow sales through prospecting, presentations, demonstrations, and territory planning
Manage the sales pipeline and customer relationships using Salesforce CRM
Deliver hands-on product demonstrations and training, both in-person and virtually
Travel extensively, approximately 75% of the time, including some evenings and weekends
Recommend tailored solutions aligned with agency needs and challenges
Monitor competitors and contribute insights to market strategy
Maintain and manage regional demonstration equipment
Serve as a proactive customer partner and valued team member across the organization

Requirements

What you’ll need

A four-year degree or equivalent experience
At least 5 years of technical B2B sales or account management
Preferred experience in law enforcement or traffic safety technology
Experience managing multiple projects and traveling extensively
Skilled in consultative selling, territory strategy, and influencing purchasing decisions
Technical aptitude, including troubleshooting and training end users
Excellent presentation and writing skills
Strong organizational skills and attention to detail
Proficiency in Microsoft Office
Salesforce experience is a plus
Comfortable working from a home office
Prior sales experience with traffic safety or video solutions preferred
Background in law enforcement or public safety preferred
Experience with state-level and metropolitan agencies preferred
Familiarity with local, regional, and state purchasing processes preferred

Benefits

Comp & perks

Competitive compensation and performance incentives
Company vehicle for business travel
Supportive team environment with opportunities for growth and advancement
Benefits available on the first day of employment
Company-sponsored life and short-term disability insurance
Comprehensive health, dental, and vision insurance
Health Savings Account when paired with a high-deductible medical plan
401k retirement savings plan with an employer match of up to 4%
100% employee-owned company through an Employee Stock Ownership Plan (ESOP) after meeting eligibility requirements
Paid time off, including Vacation, Personal or Discretionary (Sick), and ten (10) paid company holidays
Tuition reimbursement for pre-approved courses
Climate-controlled work environment
Consistent weekday schedules providing work-life balance