Head of Press and Communications
Kulturveranstaltungen des Bundes in Berlin GmbH
full-time
Posted on:
Location Type: Hybrid
Location: Berlin • 🇩🇪 Germany
Visit company websiteJob Level
Lead
About the role
- Shape, contribute to and participate. You will take strategic overall responsibility for internal and external communications at HKW, including press, PR, digital communications and marketing
- Develop and implement overarching national and international communication and media strategies in close coordination with the Artistic Directorate
- Lead the coordination and further development of the communications team (press, assistants, database, digital communications and marketing)
- Design and manage project-related press strategies in close collaboration with curators, partner institutions and the Artistic Directorate
- Be responsible for editorial press releases, statements, strategic messaging and communication guidelines, as well as quality control of all communication materials
- Manage the development, maintenance and expansion of media networks, including strategic media partnerships and growth of digital reach
- Plan, manage and execute press-relevant events, shoots and photo sessions, ensuring the necessary organizational and technical conditions
- Conduct analysis, monitoring and continuous development of communications measures, including KPI evaluation, evaluation reports and media resonance analysis
Requirements
- University degree in communications, media studies, journalism, cultural studies, arts and cultural mediation or public relations
- Several years of professional experience in press work, PR and strategic communications, ideally in the cultural sector or comparable institutions
- Experience developing and implementing complex communication strategies and project-related media concepts
- Proven leadership experience and competence in managing interdisciplinary communications teams
- Strong editorial skills; confident in producing press releases, statements, strategy texts and communication materials
- Experience building and maintaining resilient media networks and implementing media partnerships
- Routine in coordinating press-relevant events, shoots and photo productions, including interface management
- Knowledge of digital communications, cross-media strategies and basics of KPI analysis
- Experience in packaging/publication communication, text and image editing, and coordination with design/production
- Experience in cultural institutions or programming organisations with an arts- and cultural-policy profile
- Experience in crisis communications and drafting strategic messaging rules
- Language skills: German C2 and English C1
Benefits
- A varied role within a very dynamic team at an influential cultural institution
- Remuneration according to the public sector collective agreement (TVöD 13)
- Additional pension scheme (VBL)
- Flexible working hours and the possibility of mobile work by arrangement
- 30 days of annual leave per year for a five-day week
- Additional days off on Christmas Eve and New Year’s Eve
- Discounted tickets for programme events
- Subsidised job ticket for public transport
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
press workpublic relationsstrategic communicationscommunication strategiesmedia conceptseditorial skillsKPI analysistext editingimage editingcrisis communications
Soft skills
leadershipteam managementorganizational skillscommunication skillscollaborationstrategic thinkinganalytical skillsevent managementinterface managementresilience
Certifications
university degree in communicationsuniversity degree in media studiesuniversity degree in journalismuniversity degree in cultural studiesuniversity degree in arts and cultural mediationuniversity degree in public relations