Kreuzfahrtberater GmbH

Trade Marketing Manager

Kreuzfahrtberater GmbH

full-time

Posted on:

Location Type: Hybrid

Location: HamburgGermany

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About the role

  • Close coordination with the CCO and Marketing to implement the overall commercial strategy
  • Identification and exploitation of competitive advantages to optimize our margins, capacity utilization, and commercialization concepts
  • KPI-driven planning and management of sales and commercialization strategies across the entire product portfolio
  • Responsibility for target-group-specific implementation of shipping line initiatives
  • Ensuring attractive terms and the best possible rates with our shipping line and key account partners
  • Increasing B2B revenues in close cooperation with our shipping line and key account partners
  • Analysis of market, competitor, and demand developments to identify growth and profitability potential
  • Development and implementation of trade marketing and campaign strategies
  • Monitoring, analysis, and evaluation of shipping line campaign performance across all marketing and sales channels, including deriving recommendations for optimization
  • Building and maintaining our strategic partnerships and active networking (e.g., business travel, attendance at partner events / annual meetings / quarterly alignments / trade fairs, etc.)

Requirements

  • Degree in Business Administration, Marketing & Sales, Tourism Management, or a comparable field
  • Initial professional experience in a commercial function (e.g., Commercial, Sales, Revenue Management, or Business Development)
  • Confident user of MS Office (especially MS Excel and PowerPoint)
  • Experience with common analytics tools (e.g., Google Analytics, Looker, or similar)
  • Very good German and English skills (both spoken and written)
  • Ideally: experience with CRM or revenue management systems or solid cruise industry knowledge
  • Strong numerical affinity and pronounced analytical skills
  • Strategic thinking and an entrepreneurial mindset
  • Excellent communication and presentation skills
  • Confident stakeholder management and negotiation skills
  • Assertiveness and decisiveness
  • Resilience, flexibility, and willingness to travel
Benefits
  • Office in the heart of Hamburg near the main train station
  • Permanent full-time position (40 hours/week)
  • Up to 3 days of home office per week
  • 30 days of vacation per year
  • Employer contribution to the company pension scheme above statutory requirements
  • Subsidy for the Deutschlandticket
  • Discounted access to EGYM Wellpass (fitness & wellness)
  • Team budget for joint events
  • Discounted cruises for you and your family as well as additional travel industry benefits
  • Participation in ship inspections and events hosted by our shipping line partners
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Business AdministrationMarketingSalesTourism ManagementRevenue ManagementBusiness DevelopmentAnalytical skillsStrategic thinkingNumerical affinityCampaign strategies
Soft Skills
Communication skillsPresentation skillsStakeholder managementNegotiation skillsAssertivenessDecisivenessResilienceFlexibilityEntrepreneurial mindsetNetworking