Senior Product Marketing Manager

Kraken

Product Marketing Manager developing go-to-market strategies for B2B SaaS products in the energy sector. Collaborating with cross-functional teams to enhance product adoption and market presence.

Posted 5/27/2026full-timeLondon • 🇬🇧 United KingdomSeniorWebsite

About the role

Key responsibilities & impact

Own and execute the go-to-market (GTM) strategy for one or more products
Tailor messaging and develop compelling content to drive adoption and support sales efforts
Work cross-functionally with Product, Sales, and Customer Success teams
Play a critical role in driving product adoption and influencing strategic decisions

Requirements

What you’ll need

Proven experience in launching and marketing B2B SaaS products, ideally at an enterprise sales company
Background from one of the following sectors: energy, climate change, electric vehicles or smart transport
Excellent analytical and problem-solving skills
Strong storytelling with the ability to simplify complex topics
Excellent communication, collaboration, and project management skills
Experience conducting customer and market research to drive insights and strategy.

Benefits

Comp & perks

Flexibility with remote working arrangements
Opportunity for professional growth and development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

B2B SaaS marketinggo-to-market strategycustomer and market researchproduct adoption

Soft Skills

analytical skillsproblem-solving skillsstorytellingcommunication skillscollaboration skillsproject management skills