Kraken Digital Asset Exchange

Senior Brand Designer – Art Director

Kraken Digital Asset Exchange

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇬🇧 United Kingdom

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Job Level

Senior

About the role

  • Collaborate with stakeholders and Brand Design teammates to concept, design, and art-direct brand assets that elevate our product stories.
  • Contribute to the development and maintenance of Kraken’s visual identity (and its sub-brands) and brand guidelines, ensuring consistency and cohesion across our product ecosystem and all brand communications.
  • Create high-quality, distinctive design across digital, animation and graphic design; from big campaign ideas to meticulous execution.
  • Take concepts from insights and research through exploration, concepting, and final delivery, owning your work end-to-end.
  • Translate complex ideas (crypto, trading, investing, staking) into clear, compelling visual narratives that resonate with diverse audiences.
  • Actively participate in design reviews; giving and receiving thoughtful, constructive feedback.
  • Contribute to a strong, inclusive, and creatively ambitious design team culture.
  • Partner closely with marketing, growth, product, and internal teams to deliver cohesive, cross-functional creative.
  • Take full accountability for the details of your work - from typography and layout to production readiness.
  • Explore emerging design tools, including AI, and trends to keep Kraken’s brand bold, future-facing, and differentiated.

Requirements

  • Significant experience as a brand designer / art director (agency, in-house, or startup)
  • A strong portfolio showcasing detail-oriented design work, clear visual systems, and strategic, provocative creative thinking
  • Mastery of core graphic design fundamentals: typography, color, layout, hierarchy, and composition
  • Demonstrated ability to craft and communicate a visual story: from high-level concept through to final design and presentation
  • Mastery of Figma and Adobe design tools
  • Comfortable working independently or under direction from creative leads, driving multiple projects at a time and iterating quickly
  • Clear, proactive communicator, confident presenting work, explaining decisions, and aligning stakeholders
  • Motivated by fast-paced, evolving creative challenges with a passion (or strong curiosity) for crypto, culture, and emerging technology
  • Experience with motion design or collaborating closely with motion designers.
Benefits
  • Fully remote work
  • Diverse and inclusive culture
  • Professional development opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
graphic designtypographycolor theorylayouthierarchycompositionmotion designvisual storytellingconcept developmentbrand identity
Soft skills
collaborationconstructive feedbackcommunicationaccountabilitycreativityindependenceproactivestrategic thinkingdetail-orientedadaptability