Director, Product
DaVita Kidney Care
Director, Human Insights
Kraft Heinz
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $184,800 - $231,000 per year
Job Level
Lead
Tech Stack
Invision
About the role
- Lead the Human Insights function, setting the vision, strategy, and execution plans to influence business decisions across marketing, sales, and product development teams
- Drive the development and execution of research programs to better understand Human behavior, purchase motivations, and decision-making drivers across key categories sales channels (grocery, e-commerce, foodservice, etc.), and specific retailers
- Utilize data analytics, syndicated data, and proprietary research (e.g., panels, loyalty programs, in-store/shopper behavior data) to provide actionable insights that inform Kraft-Heinz marketing, sales, and product innovation strategies
- Partner with key stakeholders in Business units, Sales, Category Leadership, and Innovation teams to ensure that insights incorporated into product development, go-to-market strategies, and promotional planning
- Provide human-driven insights to influence product innovation, packaging, pricing strategies, and consumer communications
- Stay ahead of shopper and market trends, identifying shifts in behavior and emerging opportunities within the food and beverage categories
- Foster a culture of continuous learning, collaboration, and innovation within the team
- Develop and present insights-driven recommendations to senior leadership and other key stakeholders, delivering compelling, actionable stories that drive business impact
- Oversee relationships with external research agencies and vendors, managing large-scale insights projects and ensuring the quality and relevance of research efforts
Requirements
- bachelor’s degree in marketing, Business, Economics, Psychology, or a related field
- 10+ years of experience in shopper insights, market research, or analytics, with at least 5 years in a leadership role
- Experience in consumer goods, food & beverage, or CPG sectors is highly preferred, with a strong understanding of the grocery and/or poultry industries
- Proven history of leading and developing high-performing teams
- Expertise in data analysis, statistical tools, and consumer insights platforms (e.g., Numerator, syndicated data, InVision, Placer.ai, Alteryx, Power BI, Qualtrics)
- Strong strategic thinking capabilities, with the ability to connect shopper insights to broader business goals and deliver results that drive growth
- Exceptional written and verbal communication skills, with the ability to present insights and recommendations to senior leadership and influence key stakeholders across the organization and customers
- Excellent project management skills, with experience leading large-scale research initiatives and managing cross-functional teams to execute insights-driven strategies
- Deep understanding of consumer and shopper behavior
Benefits
- Coverage for employees (and their eligible dependents) through affordable access to healthcare
- Protection and saving for the future, we offer plans tailored to meet you and your family’s needs
- Events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families
- Participation in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors
- Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
- Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
- Employee Assistance Program, Wellbeing Programs, Family Support Programs
- 401k, Life, Accidental Death & Dismemberment, Disability
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analysisstatistical toolsconsumer insightsmarket researchshopper insightsstrategic thinkingproject managementinsights-driven strategiesconsumer behaviorpurchase motivations
Soft skills
leadershipcommunicationcollaborationinnovationstorytellinginfluencingteam developmentcontinuous learningpresentation skillsstrategic alignment
