Integrated Marketing Content Specialist
Avantor
Content Manager
Kontakt.io
full-time
Posted on:
Origin: • 🇺🇸 United States • New York
Visit company websiteSalary
💰 $100,000 - $120,000 per year
Job Level
Mid-LevelSenior
About the role
- Research, write, and edit content across multiple formats: blog posts, case studies, product one-pagers, presentations, newsletters, web pages, and articles.
- Maintain and continuously optimize website copy and company blog to ensure messaging is fresh, relevant, and engaging.
- Collaborate with the PR agency on press releases, contributed articles, and media opportunities.
- Partner with Product Managers, Marketing, and Sales to develop compelling narratives that resonate with target audiences.
- Ensure all content reflects the brand voice and tone, while meeting business and marketing objectives.
- Manage the editorial calendar and content production workflows.
- Monitor content performance and recommend optimizations based on data-driven insights.
- Align content strategy and execution with ABM initiatives to drive impact at priority accounts.
Requirements
- 5+ years of experience in content creation, content marketing, or communications.
- Strong writing, editing, and storytelling skills, with a proven ability to produce content that drives engagement.
- Experience collaborating cross-functionally with marketing, sales, and product teams.
- Comfortable managing multiple projects simultaneously and working under tight deadlines.
- Highly creative, resourceful, and strategic thinker with an eye for detail.
- Experience in healthcare, medtech, or related industries is a strong advantage.
- Familiarity with SEO best practices, digital publishing tools, and content performance analytics.
