Senior Social Media Specialist

Kong Inc.

Senior Social Media Specialist at Kong creating engaging content across LinkedIn and Twitter/X. Work with Product Marketing on messaging strategies and foster internal culture on social media.

Posted 7/14/2026full-timeRemote • Texas • 🇺🇸 United StatesSenior💰 $77,840 - $111,200 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in creating engaging social media content across platforms like LinkedIn and Twitter/X, with a strong ability to adapt writing style to various audiences. Proficient in developing content strategies that enhance brand visibility and audience engagement while maintaining a fast feedback loop for continuous improvement.

Highest-signal resume keywords

Social Media Content CreationGhostwritingAudience EngagementShort-Form Video StrategyInfluencer Marketing

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content DevelopmentWritingVideographyPhotographyDesign Skills

Soft Skills

Attention to DetailAdaptabilityCreativityHumor

Industry Keywords

Product MarketingSocial Media StrategyBrand MessagingCompetitor Analysis

About the role

Key responsibilities & impact

Write daily content across LinkedIn and Twitter/X for both the Kong brand and execs
Develop recurring content formats, narratives, and POVs that build long-term audience equity
Turn product launches, customer stories, internet moments, and internal thinking into high-performing posts
Ghostwrite posts, threads, launch copy, and reactive commentary for leadership
Help us kickstart our short-form video strategy
Work closely with Product Marketing to sharpen messaging and positioning
Study competitors to make sure we’re nothing like them
Maintain a fast feedback loop around what works and what doesn't; experiment constantly with tone, format, visuals, and distribution
Help build the culture internally: encourage and enable employees to show up on social themselves

Requirements

What you’ll need

1-5 years making things on social
Strong instincts for internet humor, timing, and attention
Comfortable owning a channel end to end
Able to make things yourself: write, shoot, and ship the actual post
Can adapt your own writing voice to match the target audience
Willing to get fluent in a technical product and audience
BONUS: Experience with photography, videography, or basic design skills
BONUS: Familiarity with influencer marketing
BONUS: You’ve built an audience yourself and are comfortable being visible online

Benefits

Comp & perks

Access to healthcare benefits
401(k) plan
Short and long term disability benefits
Basic life and AD&D insurance
Offers Equity
Offers Bonus