
Senior Marketing Analyst
Komodo Health
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $105,000 - $130,000 per year
Job Level
About the role
- own the strategy and execution of marketing analytics, ensuring we measure what matters and act on data-driven insights
- develop attribution models, optimize marketing spend, and enhance funnel efficiency
- collaborate with cross-functional teams to improve targeting and engagement
- build and maintain marketing analytics dashboards that provide actionable and accurate insights across campaigns, channels, and customer segments
- conduct deep-dive funnel and conversion analyses, identifying optimization opportunities to improve lead quality and sales alignment
Requirements
- 4+ years of experience in B2B marketing analytics, with a deep understanding of marketing channels, website analytics, and common marketing metrics.
- Highly data-driven with the ability to translate complex data insights into actionable recommendations for marketing and leadership teams.
- Builder mindset: Excels at taking ownership in an environment where processes and systems need to be built and standardized from the ground up.
- Bias for action: Driven to get things moving quickly, prioritize impact, and execute programs with speed and efficiency.
- Hands-on experience with BI tools and a typical martech stack to extract and analyze complex datasets.
- Strong understanding of multi-touch attribution, marketing mix modeling, and campaign ROI measurement.
Benefits
- comprehensive health, dental, and vision insurance
- flexible time off and holidays
- 401(k) with company match
- disability insurance
- life insurance
- leaves of absence in accordance with applicable state and local laws and regulations and company policy
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing analyticsattribution modelsfunnel optimizationconversion analysisdata-driven insightsB2B marketing analyticswebsite analyticsmarketing metricsmulti-touch attributionmarketing mix modeling
Soft Skills
collaborationdata translationownershipbias for actionprioritizationexecutionbuilder mindset