Growth Manager, Mobile Application Security

KOBIL

Growth Manager at KOBIL directing the global strategy for AppShield, a mobile application security solution. Driving user acquisition and retention in cyber security and SaaS markets.

Posted 5/7/2026full-timeIstanbul • 🇹🇷 TurkeyMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Define and execute AppShield’s end-to-end growth strategy
Strengthen product positioning and messaging for international markets
Design and scale SaaS revenue models and pricing strategies
Build and manage multi-channel sales pipelines (direct, partner, reseller, marketplace)
Develop and lead strategic partnerships and alliances
Plan and execute global marketing campaigns, events, and product launches
Analyze market trends, customer behavior, and conversion performance
Work closely with product, engineering, sales, and executive leadership teams

Requirements

What you’ll need

Deep Domain Expertise: Proven track record in the Cybersecurity and Software Development sectors.
Technical Literacy: Ability to bridge the gap between technical product capabilities and market growth.
Strategic Growth Ownership: Extensive experience in driving user acquisition and retention specifically for SaaS, Security, or Developer-centric products.
Strong understanding of cybersecurity and mobile application ecosystems
Proven experience with SaaS growth models and monetization strategies
Demonstrated success in B2B product growth
Hands-on experience in go-to-market strategy development and execution
High ownership mindset with excellent execution capabilities
Ability to translate complex security topics into clear and compelling messaging
Fluency in English (German is a strong plus).

Benefits

Comp & perks

Work on a global security product protecting millions of mobile users
Own the complete growth journey of a mission-critical cybersecurity solution
Collaborate with world-class security and engineering teams
High autonomy, high impact, and true ownership
Competitive compensation and long-term career development opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

SaaS revenue modelspricing strategiesB2B product growthgo-to-market strategyuser acquisitionuser retentionmarket analysisconversion performancecybersecuritymobile application ecosystems

Soft Skills

strategic thinkingleadershipexecution capabilitiescommunicationpartnership developmentanalytical skillsownership mindsetcollaborationmessagingadaptability