Knewin

Junior Marketing Analyst, Paid Media

Knewin

full-time

Posted on:

Location Type: Remote

Location: Remote • Brasil

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Job Level

Junior

About the role

  • Plan and execute paid media strategies (Google Ads, Meta Ads and LinkedIn Ads);
  • Monitor, analyze and optimize campaigns to maximize performance, conversions and ROI;
  • Support the management of the paid media budget;
  • Work in partnership with design and content teams to create creatives aligned with campaigns;
  • Ensure correct tracking of performance data;
  • Monitor and analyze funnel metrics to identify optimization opportunities;
  • Support analyses of metrics such as ROAS, CPL, CPSQL and other performance indicators;
  • Ensure alignment with SLAs and quality in the lead flow;
  • Create reports and dashboards with key indicators.

Requirements

  • Initial experience in digital marketing and demand generation, focused on attracting, engaging and converting leads;
  • Experience or interest in working at B2B technology companies;
  • Practical knowledge of paid media channels (Google Ads, Meta Ads and LinkedIn Ads);
  • Understanding of marketing funnels and integration with sales processes;
  • Experience or familiarity with data analysis tools such as Power BI, Google Analytics and HubSpot;
  • Analytical profile, with knowledge of KPIs such as CPL, CAC and ROI;
  • Good communication skills and ability to work collaboratively across teams.
Benefits
  • Comprehensive medical and dental plans to support your overall well-being.
  • Access to telemedicine services for convenient and secure consultations.
  • Programs dedicated to health and wellness.
  • Meal allowance / food voucher for more convenient and balanced meals.
  • Special Christmas meal allowance.
  • Gym membership plan to support your fitness routine.
  • Home office allowance for greater comfort and productivity.
  • Knewin Fit program: integrating health and well-being into your routine.
  • Pet health plan.
  • Birthday day off.
  • Short Friday — one shortened Friday per month.
  • Travel program to promote motivation and work–life balance.
  • Childcare assistance.
  • Extended parental leave.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
Google AdsMeta AdsLinkedIn Adsdata analysismarketing funnelsCPLCACROIROASCPSQL
Soft skills
communicationcollaborationanalytical thinking