Senior Content Designer II, Fulfillment
Instacart
Senior Manager, Brand and Content Marketing
Knak
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇨🇦 Canada
Visit company websiteJob Level
Senior
Tech Stack
Spark
About the role
- Help define and evolve Knak’s brand voice, tone, and storytelling strategy
- Lead campaign storytelling - from the first spark of an idea through execution
- Set the content calendar and key campaign moments with digital and product marketing
- Push us past safe, same-same marketing into content that’s bold, creative, and memorable
- Concept and produce scroll-stopping content: short-form video, meme-driven posts, blog series, LinkedIn carousels, and more (including a flagship Benchmark report)
- Be hands-on: show up in content - on camera, in writing, and behind the scenes
- Tap into internal SMEs, customers, and leadership to bring fresh stories to life
- Partner with freelancers and creators to scale production without sacrificing quality
- Build content for distribution, not just publication
- Own how Knak shows up across LinkedIn, blog, newsletter, and partner channels
- Collaborate with digital (paid + SEO) to amplify reach and impact
- Measure what works, remix it, and double down on the winners
- Translate creative ideas into measurable reach and brand impact, with growth metrics as your feedback loop
- Test and evaluate emerging digital channels
Requirements
- 5–8+ years in content, brand, creative, or media roles (ideally SaaS or B2B)
- A portfolio of content that broke through the noise and made people stop scrolling
- You think in story arcs and distribution loops, not just headlines
- You’re fluent in LinkedIn and social-first storytelling, with a feel for modern creator energy
- You’re not afraid to be on camera - and you know how to help others shine too
- Deeply collaborative, quick to experiment, and allergic to boring
Benefits
- Competitive salaries
- Equity in the company
- Great benefits
- Paid vacation
- Life leave days (because life happens)
- Team lunches and off-sites
- Commitment to YOUR career growth
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content strategystorytellingcampaign managementvideo productionsocial media contentSEOdigital marketingcontent distributionmeasuring metricscreative concepting
Soft skills
collaborationcreativitycommunicationleadershipstorytellingexperimentationadaptabilityteamworkon-camera presencementorship
