Conduct interviews with senior leadership, technical practice leaders, and subject matter experts to produce unique thought leadership with a differentiated point of view.
Develop and maintain website content, including services and solution pages, ensuring clear articulation of value propositions, differentiators, and customer benefits.
Write and edit long-form and short-form content such as blogs, whitepapers, eBooks, case studies, and thought leadership pieces tailored to each stage of the buyer journey.
Create supporting assets for campaigns: landing pages, email nurtures, ad copy, and social posts, that convert interest into engagement and leads.
Partner with SEO specialists to ensure digital content is optimized for search visibility, featured snippets, and conversion.
Apply Answer Engine Optimization (AEO) best practices to strengthen discoverability across emerging AI and voice platforms.
Adapt and tailor content to perform effectively across specific digital channels, including social media, paid search, and email.
Ensure related assets are interconnected and include stage-appropriate CTAs that create a cohesive, down-funnel experience.
Conduct interviews with poise and efficiency, bringing unique insights to the surface.
Partner with designers and to produce cohesive visual and written experiences that enhance audience engagement.
Ensure brand voice and messaging across all content types.
Ensure quality, accuracy, and clarity in every deliverable through consistent review and editing.
Continuously identify new opportunities for content innovation and optimization based on data insights and audience behavior.

Requirements

2–4 years of hands-on content development in B2B or tech (agency or in-house)
Proven ability to interview SMEs, executives, or technical stakeholders and convert insights into compelling narratives
Strong editorial writing and editing skills across long-form and short-form formats (blogs, whitepapers, eBooks, case studies, email, landing pages, ads, social)
Experience with SEO content strategy (keyword research, SERP intent, internal linking, conversion path optimization)
Familiarity with AEO principles (structured Q&A content, featured snippets, rich results optimization, conversational search)
Experience adapting content by channel (organic search, social, paid, email, website)
Strong collaboration skills with design, marketing, and subject matter experts
Detail oriented with strong editorial standards for brand voice, accuracy, and messaging consistency
Based in the Eastern or Central timezone.
Nice to Haves
Based in Atlanta, Georgia.
Experience in enterprise software or engineering services
Familiarity with tools such as HubSpot and WordPress
Understanding of buyer journey content mapping and funnel-aligned CTAs
Bachelor’s degree in a relevant field (Journalism, English, Marketing, Communications, etc.) or equivalent experience

Benefits

100% company-paid Medical, Dental & Vision insurance
401(k) with generous company match
Pre-tax FSA options
Employer Paid Short Term Disability, Long Term Disability, and Basic Life Insurance
Self-managed Unlimited PTO + Paid Parental Leave
Remote/hybrid flexibility
Access to executive mentorship and career growth opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills

content developmenteditorial writingeditingSEO content strategyAEO principlescontent adaptationbuyer journey content mappingconversion path optimizationkeyword researchinternal linking

Soft skills

interviewingcollaborationdetail orientedcommunicationinsight generationcreativityadaptabilitypoiseefficiencyinnovation

Certifications

Bachelor’s degree in JournalismBachelor’s degree in EnglishBachelor’s degree in MarketingBachelor’s degree in Communications