
Retail Marketing Manager
Kitsch
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Assist in planning and implementing retail marketing campaigns, including seasonal promotions, product launches, and local store events.
- Coordinate with cross-functional teams (merchandising, sales, digital marketing) to ensure cohesive brand messaging.
- Manage the production and distribution of in-store marketing materials (signage, displays, brochures, etc.).
- Liaise with external vendors, printers, and agencies to ensure the timely delivery of marketing materials.
- Track and report on marketing expenditures to ensure campaigns stay within budget.
- Work with store managers to tailor marketing initiatives to local markets.
- Assist in executing grassroots marketing efforts, including community events and partnerships.
- Monitor and analyze campaign performance, foot traffic, and sales data to measure ROI.
- Provide insights and recommendations to improve future retail marketing efforts.
- Support the integration of Digital Marketing (Email, Social Media, Paid Ads) with In-Store Promotions.
- Help manage local Social Media content and engagement for Retail locations.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field.
- 2+ years in Retail Marketing, Merchandising, or Brand Coordination.
- Experience in the Retail industry, specifically within Beauty/Hair Care.
- Familiarity with working alongside Ulta or Target.
- Planning and implementing Retail Marketing Campaigns (Seasonal Promotions, Product Launches, Local Store events).
- Knowledge of managing the production and distribution of In-Store Marketing Materials (Signage, displays, brochures, etc.).
- Vendor management.
- Budget management.
- Knowledge monitoring and analyzing Campaign Performance, Foot Traffic, and Sales data to measure ROI.
Benefits
- Unlimited PTO
- PTO
- Sick days
- Health Care
- 401(k) 3% Match
- Paid Holidays
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Retail MarketingCampaign PlanningBudget ManagementVendor ManagementCampaign Performance AnalysisFoot Traffic AnalysisSales Data AnalysisIn-Store Marketing ProductionDigital MarketingSocial Media Management
Soft Skills
CommunicationCollaborationOrganizational SkillsAnalytical SkillsCreativityProblem SolvingAdaptabilityAttention to DetailProject ManagementInterpersonal Skills
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications