Senior Manager, Global Consumer Experience, Content
Kimberly-Clark
full-time
Posted on:
Location Type: Hybrid
Location: Chicago • Illinois, Texas • 🇺🇸 United States
Visit company websiteSalary
💰 $173,400 - $214,200 per year
Job Level
Senior
About the role
- Develop and own the global strategy for owned media channels, including websites, social media platforms, influencer programs, and content hubs.
- Ensure the strategy aligns with overarching global marketing objectives, brand messaging, and business goals.
- Partner with Segments and GSLs to develop Connections and Consumer Experience strategies, embedding industry-leading practices.
- Oversee content governance to ensure consistency, compliance, and brand integrity.
- Drive innovation in content formats, including video, interactive experiences, and emerging channels.
- Build and scale social first owned media capability, ensuring governance, safety, and brand reputation.
- Develop social influencer and creator models to amplify brand reach and engagement.
- Establish measurement frameworks for social content performance and consumer sentiment.
- Lead Web Experience Management: Partner with DTS and Global/ Segment teams to deliver the strategy for managing brand websites and delivering personalized, high-quality digital experiences.
- Drive migration and optimization of websites to the global Digital Experience Platform (DXP), ensuring compliance, security, and futureproofing for AI-driven experiences.
- Monitor emerging trends in social, content, and consumer experience to inform strategy.
- Manage agency and platform partnerships for content creation and social activation.
- Drive compliance with data privacy, safety, and brand standards across all consumer touchpoints.
Requirements
- Bachelor’s Degree, MBA or graduate level degree in relevant field preferred
- Minimum 10 years experience in consumer experience, content strategy, and social media leadership within global organizations.
- Proven track record in setting global best practices and governance, developing and scaling content and social strategies across multiple markets.
- Strong understanding of digital ecosystems, including owned platforms, influencer marketing, and web experience management.
- Excellent stakeholder management and communication skills.
Benefits
- Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions.
- Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
- Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
- Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
- Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content strategysocial media leadershipweb experience managementdigital experience platformcontent governancemeasurement frameworksinfluencer marketingcontent creationconsumer experiencedata privacy compliance
Soft skills
stakeholder managementcommunication skillsinnovationstrategic thinkingcollaborationleadershipbrand integritysafety awarenessadaptabilitytrend monitoring
Certifications
Bachelor’s DegreeMBA or graduate level degree