Manager

• Lead the development, execution and P&L delivery of category strategies tailored to target customers across channels.
• Lead the development and execution of Channel expansion strategies including assortment, pricing and program recommendations.
• Analyze market trends, customer insights, and competitive data to identify growth opportunities and optimize assortment, pricing strategy, and merchandising strategies.
• Leads Portfolio Management marketing initiatives (Innovation/Renovation/ Life Cycle Maximization / Product Changes) in support of driving a profitable P&L.
• Develop compelling brand narratives and assets for use across focus segments & channels.
• Ensure brand consistency across all touchpoints, including packaging, digital content, and marketing execution.
• Collaborate with customer teams to develop tailored promotions, POS materials, and digital content that align with shopper journeys.
• Develop and drive close partnership with Sales and Marketing teams to develop & execute customer-specific plans that drive penetration and loyalty.
• Lead cross-functional teams to bring new products and solutions to market, from concept through commercialization.
• Serve as a strategic partner to focus distributors, delivering insights and solutions that drive mutual growth.
• Support customer meetings with data-driven presentations and category thought leadership.

Senior Category Commercialization Manager

District Manager

District Manager

Portfolio Manager

RN Care Manager

Innovation Manager