Principal Product Marketing Manager

Keyfactor

Principal Product Marketing Manager leading competitive intelligence and marketing strategy for AI security at Keyfactor. Collaborating across teams to enhance trust infrastructure narratives and product positioning.

Posted 7/10/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Build and run a continuous market and competitive intelligence program across PKI, machine identity, cryptography, and AI security, turning customer, competitor, and analyst insights into recommendations that inform product strategy, positioning, and GTM planning.
Own the product marketing strategy for how Keyfactor secures AI, extending the Trust Control Plane to AI agents and positioning Keyfactor as the foundation enterprises need to deploy autonomous systems with trust.
Shape and evolve Keyfactor's platform narrative and category positioning, with a particular focus on machine identity at scale and enterprise readiness for post-quantum cryptography.
Own the go-to-market strategy for emerging products and new additions to the platform, defining positioning, messaging, and buyer-ready narratives as Keyfactor expands the platform into new areas.
Develop executive-level thought leadership and original research, including frameworks, benchmark studies, and POV-driven content, that translate complex market shifts into clear business value and strengthen Keyfactor's authority in trust infrastructure.
Partner with analyst relations and executive leadership on briefing preparation, strategic POV development, and market positioning.
Collaborate across Corporate Marketing, Growth Marketing, and Product teams to support launches, integrated campaigns, and thought leadership that puts Keyfactor's leaders in front of the market.

Requirements

What you’ll need

8+ years in product marketing, market intelligence, analyst relations, or strategic marketing, within cybersecurity or an adjacent enterprise infrastructure market.
Direct experience building or running competitive intelligence programs.
Familiarity with how AI and autonomous systems are reshaping enterprise security, and the ability to turn that shift into positioning and narrative.
Proven ability to translate complex technical concepts and market trends into differentiated positioning, messaging, and business insight.
Experience developing original research, executive narratives, analyst-facing content, or strategic thought leadership.
Strong written, verbal, and presentation skills, with the ability to communicate effectively across technical, business, and executive audiences.
Comfortable operating in ambiguous, fast-moving environments with a high degree of autonomy and strategic ownership.
Deep expertise in PKI, machine identity, cryptography, or AI security is a significant advantage.

Benefits

Comp & perks

Second Fridays (a company-wide day off on the second Friday of every month minus November and December due to the Holiday schedule). Please note that this benefit is subject to change.
Comprehensive benefit coverage globally.
Paid Parental Leave is available to new parents. Structure varies based on regional/government requirements. In regions where government-paid leave doesn’t exist, like in the U.S., the company offers generous paid parental leave, along with comprehensive adoption and fertility support.
Competitive time off globally.
Dedicated employee-focused ambassadors via Key Contributors & Culture Committees.
DIVERSE Commitment, a call to action for a more inclusive and diverse future in business, society, and technology.
The Keyfactor Alliance Program to support DEIB efforts.
Wellbeing resources, wellness allowance, mindfulness app free membership, Wellness Wednesdays.
Global Volunteer Day, company non-profit matching, and 3 volunteer days off.
Monthly Talent development and Cross Functional meetings to support professional development.
Regular All Hands meetings – followed by group gatherings.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Product MarketingMarket IntelligenceCompetitive AnalysisOriginal Research DevelopmentPositioning and MessagingTechnical Concept TranslationBenchmark StudiesPOV-Driven ContentStrategic MarketingPost-Quantum Cryptography

Soft Skills

Strong Written CommunicationVerbal CommunicationPresentation SkillsCollaborationAdaptability