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Key Media

Event Sponsorship Sales Executive

Key Media

Sales Executive generating sponsorship revenue across North America for Key Media's B2B conferences and events. Building long-term client relationships and managing the sales process.

Posted 7/5/2026full-timeToronto • 🇨🇦 CanadaJuniorMid-Level💰 CA$130,000 per yearWebsite

About the role

Key responsibilities & impact
  • Selling sponsorship packages across a portfolio of high‑profile B2B events in North America
  • Driving new business by identifying, prospecting, and converting sponsorship opportunities with senior decision‑makers
  • Managing the full sales cycle – from lead generation and outreach through to pitching, negotiation, and closing
  • Developing long‑term relationships with sponsorship clients via phone, virtual meetings, and in‑person interactions
  • Tailoring sponsorship proposals and presentations to client objectives and budgets
  • Managing and growing existing accounts while continually hunting for new revenue streams
  • Applying Key Media’s sales methodology and maintaining accurate pipeline and activity records in CRM

Requirements

What you’ll need
  • 1–2+ years of proven business sales experience – ideally in events or sponsorship sales, but we’re also open to talent from media, advertising, partnerships, or similar B2B environments
  • Strong track record in prospecting, pitching, and closing deals, with confidence handling the full sales cycle
  • A keen interest in large‑scale festivals, entertainment, or corporate events – prior experience is a bonus but not mandatory
  • Excellent written and verbal communication skills, with the ability to engage and present to senior stakeholders
  • Comfortable using CRM systems and prospecting tools, and confident working in a data‑driven, target‑oriented environment
  • Enthusiastic, resilient, and results‑driven, with a genuine passion for the events industry and a willingness to learn fast.

Benefits

Comp & perks
  • Competitive salary and commission structure, with strong earning potential
  • Comprehensive health and dental benefits
  • Flexible work: hybrid set‑up, flexible hours, and access to our vibrant downtown Toronto office
  • E‑learning and development support through LinkedIn Learning
  • Confidential Employee Assistance Program (EAP) with free access to counselling
  • Extra vacation: earn an additional paid vacation day for every year you’re with us
  • One paid volunteer day each year to support a cause you care about
  • Global career pathways, international travel opportunities, and exposure to senior stakeholders across multiple industries
  • Rewards and recognition programs, including quarterly awards, vouchers, and travel incentives
  • Travel Orange - work from anywhere in the world for up to 12 weeks of the year

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
Sales Cycle ManagementLead GenerationNegotiationSponsorship SalesAccount Management
Soft Skills
Excellent CommunicationRelationship BuildingResilienceResults-DrivenEnthusiasm