Kettle & Fire

Influencer, Community Coordinator – Contract

Kettle & Fire

contract

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Location Type: Remote

Location: United States

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About the role

  • Scale Influencer & Ambassador Community: Lead prospecting, outreach, and tiering of creators to activate 250+ qualified creators monthly across seeding and micro-campaigns. Increase earned and ambassador content volume month-over-month while identifying and elevating 3–5 breakout creators per month.
  • Deepen Creator & Community Relationships: Develop structured relationship plans for high-priority influencers (including those not currently paid) through thoughtful sampling, seasonal gifting, and surprise & delight initiatives. Improve seeding-to-content conversion rate to 50%+ and increase repeat creator rate to 25%+.
  • Own brand community engagement across priority platforms by:
  • Managing DMs and comment responses within a 24–48 hour window
  • Monitoring and engaging with brand tags and mentions daily
  • Participating in larger relevant conversations outside the brand page
  • Identifying high-potential creators and ambassadors from community interactions
  • Elevating strong UGC and customer insights to the team
  • Manage Inbound Creator Flow: Create and maintain an organized inbound workflow. Evaluate creator fit, segment into tiers (sample, ambassador, future paid), respond within one week, and ensure high-potential creators never fall through the cracks.
  • Execute Influencer Campaigns: Support and execute cooking broth, tallow, and co-branded campaigns from brief to recap. Manage timelines, deliverables, usage rights, FTC compliance, and creator communication. Deliver campaign recaps within 7 days of completion.
  • Maintain Operational Excellence: Maintain clean tracking systems across creator relationships, usage rights, performance reporting, and community workflows. Propose at least one system improvement per quarter to increase efficiency, creator experience, or community management.
  • Support Co-Branded Partnerships: Assist in outreach to aligned brands, join vetting calls, and provide POV on collaboration opportunities. Independently execute smaller co-branded influencer activations.
  • Lead with Insight: Analyze creator performance, engagement rates, conversion signals, and community sentiment. Translate insights into clear recommendations for optimization and future investment.

Requirements

  • 2+ years of experience in influencer marketing, PR, community management, or similar field (CPG or food & beverage preferred)
  • Demonstrated ability to manage high creator volume while maintaining personalized communication
  • Experience managing brand DMs, comment engagement, and community workflows
  • Strong understanding of TikTok, Instagram, and emerging creator trends
  • Experience tracking deliverables, usage rights, and compliance
  • Highly organized and detail-oriented with strong project management skills
  • Data-driven mindset - comfortable analyzing engagement rates and identifying breakout creators
  • Strong written communication skills and confident, professional outreach
  • Commercially minded - understands how influencer and community engagement support retail velocity and product launches
  • Proactive, self-starter mentality with bias toward action
  • Additional Skills We're Looking For (Not Required, But a Big Plus):
  • Experience with ambassador programs or micro-influencer scaling
  • Familiarity with influencer platforms (Aspire, Archive, Canva, etc.)
  • Experience monitoring and engaging in broader cultural or brand-adjacent conversations
  • Passion for health, wellness, real food, and performance culture
Benefits
  • Vacation & Holidays: We offer three weeks of paid vacation each calendar year. Along with vacation, we offer 12 paid holidays each year.
  • Health insurance: You have the choice to opt-in to the best medical, dental and vision insurance we can get.
  • Sparks Benefits include Nutrition, Fitness, and Education allowance and resources!
  • Free product: You need to be able to brag about how awesome Kettle & Fire products are, so team members get free product for their personal use
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
influencer marketingcommunity managementcampaign executionperformance reportingdata analysisproject managementcompliance trackingcreator outreachcontent conversion optimizationcreator segmentation
Soft Skills
highly organizeddetail-orientedstrong written communicationproactiveself-starterpersonalized communicationcommercially mindedinsightful analysisrelationship buildingcommunity engagement