Keri Gray Consulting Group

Customer Success Manager

• Managing and maintaining AAPD’s CRM (currently EveryAction) as the authoritative source of constituent data
• Improving and maintaining data fidelity across systems, files, and reporting
• Organizing, gathering, and structuring data and digital files to support Communications team priorities
• Supporting strategic discussions by preparing data, analysis, and summaries that inform planning and decision-making
• Developing and maintaining data management SOPs that support consistent, ethical, and effective data use
• Helping define KPIs and reporting frameworks aligned with AAPD’s goals or objectives
• Supporting and helping manage data migrations, system integrations, and platform changes
• Assisting with basic research and analysis needs, particularly those informing communications and external reporting

Data, CRM Manager