Fractional Growth Lead

KENTECH

Fractional Growth Lead responsible for building and executing growth strategies at eKnowID. Focus on customer reactivation, prospecting, and paid campaigns in a fully remote setting.

Posted 6/19/2026contractRemote • 🇺🇸 United StatesSenior💰 $4,000 - $8,000 per monthWebsite

About the role

Key responsibilities & impact

Build and execute the growth strategy for eKnowID
Test campaigns, build funnels, measure results, and turn marketing activity into qualified pipeline and revenue
Own growth execution across customer reactivation, outbound prospecting, paid campaigns, lead nurturing, and conversion tracking
Generate qualified opportunities and convert interest into revenue
Build repeatable growth systems
Launch a win-back campaign to reactivate inactive eKnowID customers
Build and test outbound campaigns for target small business verticals
Manage segmentation, workflows, reporting, and lead nurturing using HubSpot
Launch paid campaigns on platforms such as Google, Meta, and LinkedIn
Track campaign performance weekly and recommend adjustments

Requirements

What you’ll need

5+ years of hands-on growth marketing, demand generation, or growth strategy experience
Proven success driving measurable revenue, pipeline, reactivation, or customer acquisition
Strong HubSpot experience, including workflows, lists, segmentation, automation, and reporting
Experience marketing to small or mid-sized businesses
Experience building and launching outbound email campaigns
Experience with paid media such as Google Ads, Meta Ads, or LinkedIn Ads
Strong copywriting skills for emails, landing pages, ads, and nurture campaigns
Comfort using AI tools to improve speed, execution, and output
Ability to analyze campaign data and make clear recommendations
Strong communication skills and ability to work directly with executive leadership

Benefits

Comp & perks

Performance Bonus: 2% to 5% of attributed revenue above agreed-upon quarterly milestones

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

growth marketingdemand generationgrowth strategycampaign performance analysiscopywritingemail campaign buildinglead nurturingsegmentationautomationpaid media

Soft Skills

communicationanalytical skillscollaborationleadershipproblem-solvingcreativityadaptabilitystrategic thinkingtime managementcustomer focus