Keeps

SEO Marketing

• Propose topics and narratives aligned with a Founders-Led Growth model
• Define content themes considering each founder's profile, voice, and positioning
• Plan and execute content for: LinkedIn, Instagram, Blog, and rich assets (eBooks, guides, whitepapers)
• Produce content optimized for Answer Engine Optimization (AEO)
• Structure copy designed to be easily understood by LLMs
• Ensure alignment between content, positioning, and business objectives
• Have autonomy to propose and test ideas
• Validate strategic directions with the founders
• Support, when necessary, the team's organization and prioritization
• Generate leads through organic traffic, consistent posting, and cadence

Marketing Analyst – SEO, AEO, Inbound