Product Marketing Manager

Keeper Security, Inc.

Product Marketing Manager at Keeper Security shaping product go-to-market strategies and launching features. Collaborating with teams to enhance product messaging and awareness for cybersecurity solutions.

Posted 7/27/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in product marketing within the B2B cybersecurity and SaaS sectors, focusing on privileged access management and password management. Capable of leading cross-functional initiatives, crafting compelling product messaging, and executing strategic marketing campaigns to drive engagement and growth.

Highest-signal resume keywords

B2B Cybersecurity ExperienceProduct Messaging and PositioningCross-Functional Product LaunchesProject Management SkillsMarket Research and Competitor Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product MarketingMarket LeadershipSEO OptimizationContent DevelopmentUse Case DefinitionValue Proposition DevelopmentWebinar CoordinationAI Tools UtilizationAnalytical SkillsTactical Planning

Soft Skills

Exceptional Communication SkillsTeam CollaborationProblem SolvingInnovative ThinkingResults-Driven Mindset

Industry Keywords

SaaSPrivileged Access ManagementPassword ManagementDemand GenerationCustomer SuccessCommercial SectorPublic SectorMSPGo-To-Market StrategyDifferentiation Opportunities

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Lead and execute cross-functional product and feature launches, partnering with product, sales, demand generation and customer success
Define use cases, product messaging and positioning, value propositions and customer profiles that resonate with target audiences, including Commercial, Public Sector (FED/SLED) and MSP
Become a subject matter expert in privileged access management and password management with an in-depth understanding of the market and products, including overall value proposition, features, functionality and the verticals and use cases in which they are relevant
Partner with product management and demand generation teams to craft content around new products and features that drive product awareness and lead generation
Coordinate webinars with demand generation and product teams, from topic and speaker development through promotion and follow-up content, to drive engagement and pipeline
Work closely with the SEO team to produce SEO-optimized blogs, web pages and videos around product features, use cases and more
Collaborate with channel partners to develop co-marketing initiatives and campaigns
Act as the voice of the customer, collaborating with customer success to gather feedback and develop case studies, testimonials and user stories, as well as to inform product development and marketing strategies
Conduct market research and competitor analysis to influence product marketing strategies, identifying opportunities for differentiation and growth

Requirements

What you’ll need

5+ years of B2B cybersecurity, SaaS-focused experience in a product/solutions marketing role
Experience with differentiated product messaging, positioning and market leadership supporting go-to-market, external and internal messaging and communications
Comfortable using AI tools to boost productivity and creativity, but exercises strong judgment in validating output, refining messaging and ensuring quality across all deliverables
Experience with successful cross-functional product and feature launches
Exceptional written and verbal communication and presentation skills, as well as strong messaging skills
Project management skills to manage multiple priorities in a dynamic environment
Self-starter and a problem solver who works well within a team (both local and distributed)
Someone who is innovative, fast-paced, energetic and a great team cross-functional collaborator
Results-driven, analytical yet pragmatic, with a bias for action
Strategic thinking to understand markets and competitors combined with tactical planning and execution discipline

Benefits

Comp & perks

Medical, Dental & Vision (inclusive of domestic partnerships)
Employer Paid Life Insurance & Employee/Spouse/Child Supplemental life
Voluntary Short/Long Term Disability Insurance
401K (Roth/Traditional)
A generous PTO plan that celebrates your commitment and seniority (including paid Bereavement/Jury Duty, etc)
Above market annual bonuses