Keep Technologies

Revenue Operations

• Own HubSpot CRM operations, maintaining data quality standards and optimizing system performance
• Design, build, and maintain workflows that automate customer journey touch points and improve conversion rates
• Create and optimize sophisticated lifecycle marketing sequences and lead nurturing campaigns
• Manage advanced lead routing logic and assignment rules to optimize conversion and workload distribution
• Implement automated processes that eliminate friction for both customers and internal teams
• Partner with Success, Activation, and Support teams to translate strategic playbooks into executable CRM processes
• Build and maintain standard operating procedures for customer lifecycle management
• Design systems and workflows that scale with business growth and eliminate manual bottlenecks
• Document processes and train teams on new workflows and automation capabilities
• Continuously optimize customer journey touchpoints based on performance data
• Map and optimize the complete customer lifecycle from initial contact through retention
• Build automated sequences that improve customer activation and reduce time-to-value
• Design workflow logic that personalizes customer experiences based on behavior and segmentation
• Collaborate with product and customer success teams to identify and resolve journey friction points
• Implement feedback loops that continuously improve customer experience automation
• Support leadership with insights on customer acquisition, activation, and retention patterns
• Conduct analysis to identify opportunities for process improvement and conversion optimization
• Provide analytical support for customer lifecycle optimization and growth planning

Revenue Operations Specialist